Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
Marketing and PR (Public Relations) jobs focus on creating and maintaining a positive image for a company or client, while promoting their products or services. These roles typically involve crafting compelling messages, executing promotional campaigns, engaging with audiences through various media channels, and managing brand reputation. Key features include strong communication skills, creativity, strategic planning, and adaptability to rapidly changing market trends and consumer behavior. Individuals in these positions excel at storytelling, networking, and influencing public perception, working closely with media, influencers, and the target demographic to shape a brand's public identity.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Estates portfolio of wine and spirits brands.
This position effectively oversees a team managing the Point of Sale (POS) production cycle from creative ideation with strategic brand alignment through the development, ordering, manufacturing, procurement and delivery of POS assets to our distributor network.
Key responsibilities include collaboration with internal clients including Brand, Customer and Field Sales, Procurement and Finance; third party vendor and production suppliers; and our national base of distributors. In addition, this role provides subject matter expertise and day-to-day oversight of various Marketing and Sales support system applications used in the ordering
process, coupon support and brand asset management. Core competencies critical to success include collaboration, problem solving, organization, adaptability and leadership.
Essential Functions: The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time due to reasonable accommodation or other reasons. Trade Marketing Operations : Leads the implementation and ongoing management of certain point-of-sale programming materials for all Trinchero Wine & Spirits brands to ensure short and long-term Trade Marketing objectives are met.
Manages and directs the work of direct reports and multiple vendors in the process refinement, development, production and delivery of Point of Sale marketing materials and tactics, requiring advanced knowledge of POS resources and specifications.
Manages and drives Point of Sale program production, assuring that materials are delivered on time, on-budget and at quality execution. Identifies and communicates potential risks to on time delivery of components. Identifies and assists in the implementation of cost-savings and improvement opportunities to meet annual targets. Facilitates resolution regarding quality issues, including non-conformance validation and credit issuance.
Authorizes final product specifications, gathers and analyzes cost proposals, and selects vendor after thorough negotiations based on most optimal mix of quality, total cost, service, and logistical considerations. Responsible for day-to-day performance and management of multiple Sales and Marketing-related support technology platforms. These include applications across Marketing, Field Sales and the Distributor network such as POS ordering systems, POS asset management center, and coupon ordering. Identify and implement improvements and enhancements across Marketing technology systems to deliver enhanced user experience and cost savings to the organization.
Agency and Vendor Management: Engages with Point-of-Sale creative agencies and manufacturers to design materials that target the retail trade for brand enhancing and consumer awareness programs. This includes direct responsibility of adherence to brand standards. Sales and Regional Marketing Support : Develops and maintains strong relationships with Customer and Field Sales teams to drive effective collaboration between Sales, Marketing and Creative departments to ensure marketing programs and support materials adhere to brand strategy and effectively empower sales to achieve performance goals.
Develop and maintain coupon forecasting model to provide accurate estimates for local and national programs. Oversee relationship with coupon settlement house to ensure adherence to contractual obligations, payment instructions, and fraud prevention. Lead quarterly review of coupon administration between coupon settlement house, Finance, Revenue Management, Trade Marketing and Brand representatives. Develops training and presentation materials and provides onsite or web-based distributor customer user training on various POS customer ordering sites.
Team Leadership : Manages and implements the required training of all Managers and team members and ensures adherence to all policies, procedures and governmental regulations. Manages and implements career planning and personal development of managers and staff. Manages and ensures annual performance reviews are effective and completed on time for managers. Also ensures that managers have completed staffs performance reviews on time. Responsible for the selection of top talent and on the job training for new hires and coaching for top performance.
Qualifications: Education: Degree in business/marketing related field preferred Experience: 5+ years’ experience required, marketing experience preferred especially within the wine industry Strong communication skills, to include the ability to forge relationships across the organization at a variety of levels Strong problem-solving ability including strategic and creative thinking, adaptability, and ability to work well under pressure Excellent written, verbal communication, and analytical skills Ability to manage people including delivering feedback, career coaching and recruiting as needed Advanced computer skills (MS Word, Excel, Power Point, Access).
Excellent organizational and follow-up skills Ability to manage projects without supervision Experience with project management Working Conditions: Office environment Occasional travel to visit field sales “Best of Both” hybrid schedule: in-office Tues, Wed, Thurs; ability to flex to remote work Monday and Friday as business needs allow Prolonged periods of sitting at a desk and working on a computer May be required to work at any of TFE's locations Frequent deadline pressures Numerous projects in progress at any given time Comply with company safety regulations Salary Range: $95,000.00 - $137,000.00 The starting pay will be based on several factors, including but not limited to experience, training, education, and geographic location.
TFE offers a comprehensive benefits package that includes medical, dental, vision, life insurance coverage, disability benefits, PTO, wellness programs and fertility and family building benefits. We also provide a 401(k) plan where TFE may make a discretionary profit-sharing contribution. Trinchero Family Estates provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, interaction, national origin, age, disability or genetics.
In addition to federal law requirements, Trinchero Family Estates complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
Barefoot Wine, New Amsterdam, La Marca, and Apothic, Gallo is the largest family-owned winery in the world. We’re committed to providing you with opportunities for advancement, competitive compensation, benefits, and a work-life balance that supports your well-being!
PROGRAM HIGHLIGHTS: The Experience Marketing Team comprises four departments whose goal is the same – grow brand loyalty. The departments include: Direct-to-Consumer, Member Services, Trade Hospitality and Events Marketing. These departments interact with consumers via different channels and experiences, and all aim to increase awareness and ultimately loyalty for E. & J. Gallo Winery’s brands. Apply now to be next! EXPERIENCE
MARKETING OPPORTUNITIES: The North Coast Experience Marketing Internship Program is searching for appropriate candidates to fill the 3-month positions (approximately mid-June through mid-September) within our department.
Interns will learn Direct-to-Consumer, Trade Hospitality, Wine Club, E-Commerce, and Events Marketing business in a fast-paced winery hospitality environment. Interns will rotate through these departments to gain an in-depth understanding of the Winery’s guest experience and hospitality models. As a member of the Hospitality group interns will: Participate in product training to learn the Gallo portfolio. Assist with daily tasting room operations, including increasing
wine sales and wine club acquisitions. Assist with wine and soft good inventories in the Tasting Rooms.
Support customer service efforts with Wine Club team; assists with the coordination of wine club shipments and activates Wine Club Events Learn and execute the Trade Hospitality tour experience for Louis M. Martini Winery. Support Trade Hospitality efforts with regards to planning, setting up and executing Trade guest experiences that are best in class. Assist Trade Hospitality in hosting guest experiences on property in Napa and Sonoma. Participate in the planning, set up and implementation of an Event Marketing event. Create and presents final internship project that highlights innovation ideas in guest experience in five areas: Direct to Consumer, E-Commerce Wine Club, Trade Hospitality, and Events Marketing.
WHAT YOU WILL NEED: Currently enrolled at a college or university and working towards a Bachelor’s degree; OR have obtained a Bachelor’s degree. Required to be 21 years of age or older. Required to lift and move up to 50 lbs. Candidates for this position must have a valid driver’s license and a safe driving record. Required to obtain a California driver’s license or appropriate state driver’s license within 30 days of hire. Able to work evenings, weekends and holidays.
Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description. WHAT WILL SET YOU APART: Junior or Senior class standing at a college or university and working towards a Bachelor’s degree in Business, Ag Business, Marketing, Communications, Hotel/Food and Beverage Management, Sales, Public Relations, Wine Studies, Culinary Arts or Hospitality. Proficiency with personal computer spreadsheets, databases, and word processing software is desired. Public speaking experience. Strong interest and passion for wine and food.
Previous work/internship experience in hospitality PHYSICAL DEMANDS AND WORK ENVIRONMENT: The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Required to lift and move up to 50 lbs. COMPENSATION: Hiring Salary Range Posted: $21.00 - $22.00 / hour Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.
Gallo does not sponsor for employment-based visas for this position now or in the future. To view a full job description, please click here. Gallo’s policy is to afford equal employment opportunity to all applicants and employees and not to discriminate on the basis of race, traits historically associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, interaction, gender, gender identity, gender expression, interactionual orientation (actual or perceived), transgender status, interaction stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or interactionual assault victim status, or any other basis protected by applicable law.
Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.
Gallo will comply with state and local laws prohibit discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions). We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
Gallo is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at 209.341. xyz X. Gallo is enrolled in the Department of Homeland Security's E-Verifying program and will use the program to verify the employment eligibility of all newly hired employees as required. E-Verify Notice Right to Work Employee Polygraph Protection Act
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
