Location: Auburn Hills, MI
Company: Trigo Global Quality Solutions
experience in a service industry and a comprehensive knowledge of building brand awareness. He/she will have the ability to manage marketing department resources, lead and execute campaigns, interact with regional sales teams and support global marketing programs on a regular basis.
If you have an understanding of what makes customers tick, have a desire to be a part of a growing business and want to deliver solutions that make a difference, we would love to meet you. Objectives Collaborate with the Americas business teams (Canada, USA, Mexico, Brazil) to uncover insights and strategies to develop and implement marketing and media campaigns for new and existing services, internally and
externally Lead marketing initiatives and resources, consistently identifying revenue opportunities within our established client base and support consistent growth in existing and new regions Identify short-term and long-term marketing schedule, budget, and resource needs, including the management of an annual marketing budget and expenditure spending Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and market trends in order to translate results into actionable programs and insights for the organization Responsibilities Lead the development of our marketing plans working closely with sales, management,
creative and content teams to create and execute effective and marketing programs focused on growing audiences for our services Spearhead the execution of marketing campaigns, including design, implementation of tests, tracking, results reporting, analysis, and recommendations Participate in and support global marketing efforts that impact the Americas region Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies Manage implementation of marketing plans and strategies, product concepts, and promotional programs to drive interest and sales Hold regular meetings with sales teams and SME's to review local and service/solution specific strategies.
Skills and Qualifications Bachelor's degree in marketing, advertising, communications, business, or relevant industry experience Extensive knowledge of the automotive industry from a services provider perspective Successful track record in progressively increasing marketing roles and creating marketing campaigns Excellent leadership, communication, and decision-making skills Persuasive and compelling communicator possessing a high level of business acumen with the ability to communicate both written and verbally Self-starter, motivated to succeed Experience with digital and print marketing, content marketing, and social media marketing from a local and global perspective Proven ability to successfully lead and manage campaigns Proficiency with CRM, market intelligence tools and design software Established portfolio of successful execution of programs delivering ROI Desire to grow professionally within an organization About TRIGO Global Quality Solutions Founded in 1997, TRIGO is a multinational company providing operational Quality Management solutions for the manufacturing sector, especially in the automotive and aerospace industries.
With a team of more than ten thousand professionals present in 20+ countries across 4 continents, TRIGO offers a comprehensive portfolio of Quality Assurance services ranging from inspection to expert auditing, consulting and training. The unrivaled expertise, industrial mindset and extensive global footprint that TRIGO has built up over the last 3 decades has made TRIGO the leading quality solutions provider using the latest innovative and reliable digital systems and standard processes, delivering results in the most demanding industries. TRIGO has recently started to expand its clientele by offering quality services to the medical, chemical and food industries.
TRIGO Global Quality Solutions is committed to the core values of equal employment opportunity. We are committed to treating people fairly, and with respect and dignity. We offer employment opportunities based upon an individual's qualifications and performance, free from discrimination or harassment because of race, ancestry, place of origin, ethnic origin, color, citizenship, creed, interaction, interactionual orientation, age, marital status, family status, and disability. TRIGO Global Quality Solutions appreciates receiving all expression of interest; however, only those candidates invited for an interview will be contacted.
Job Posted by Applicant Pro
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
or complex topic. You should compile all documents into one PDF or WORD document for upload. Summary The College of shop is looking for an experienced highly motivated, enthusiastic, energetic, Content Marketing Manager who wants to tell the stories of our past, present and future.
You should apply if you: Have a passion for finding stories, writing, and publishing them. Are curious, creative, eager to learn, collaborative, and ask lots of questions. Can think strategically and have expertise in developing a content strategy and campaign roadmap. Want to make an impact and be a part of establishing a marketing and communications program for the college. Responsibilities Content Strategy/Plan
+ Generation + Editing (65%) Working with the Director, you will play a key role and be relied on for your expertise in the development of a content strategy and corresponding multi-channel campaign plan and calendar.
Once developed, much of your time will be spent executing this strategy and plan: ideating and mining for stories/themes/topics, creatively writing them across formats (including but not limited to: written, video, and audio), including writing content to key phrases for SEO (when necessary) while maintaining consistency and cohesion with brand guidelines and messaging. Success in this role will require the ability to develop 1) technical and complex content for research
audiences 2) and take the technical and translate it to the understandable for general public audiences.
This role will be responsible for developing marketing collateral needed by the college and will support the upcoming website redesign. Digital + Traditional Marketing (25%) Once the content is generated, this role is responsible for executing multi-channel campaigns for regular promotion of the college. This means, that while you have a passion for writing, you are also excited to go to market and execute campaigns and socially listen. Successful candidates will have some experience running digital marketing campaigns and updating websites (including but not limited to paid search/display, email, paid and organic social, creating landing pages) Project Management (10%) As part of a growing team, you will oversee and ensure deadlines, deliverables, scope, and timelines are met and keep the college staff you are working with informed of the status and to gain approvals.
In this role, you will be empowered to create, establish, and document processes for how work will get completed, including updating style and writing guides. Required Qualifications Bachelor's degree in English, Journalism, Public Relations or related field. Bachelor's degree in English, Journalism, Public Relations or related field (or equivalent combination of education and experience).
5+ years of experience generating content for marketing, communications, PR. Writing for healthcare, shop, and technology or related field Experience writing technical concepts and topics, including the ability to translate them for relatability to the general public Experience in marketing and communications for shop, shop tech, or healthcare, preferred Proactive, curious, creative, independent, service-orientation, team player, collaborative. Open and adaptable to working with different teams.
Willingness to roll up sleeves to get the job done. Experience with project management. Follows current writing standards. Use of digital marketing channels and tools/systems. Knowledge of traditional methods such as direct mail, print, and events. Ability to use/learn/master digital marketing tools and software. Marketing Automation experience a plus. Ability to attend and cover activities and events outside of working hours and on weekends. Comfort working with all levels including senior members of the College of shop. Ability to work independently and as part of a team.
Desired Qualifications Masters degree 8+ years of experience generating content for marketing, communications, PR. Agency experience a plus Application Deadline Job openings are posted for a minimum of seven calendar days. The review and selection process maybegin as early as the eighth day after posting. Thisopening may be removed from posting boards and filled anytime after the minimum posting period has ended. U-M EEO/AA Statement The University of Michigan is an equal opportunity/affirmative action employer. PDN-9acbc0dc-c9c2-4b8c-b8c4-1ce7919a7140
consultants charge. He has decided to allow a few lucky individuals to gain access to his marketing brain for a low one-time fee, making it the best offer of its kind. If you are serious about drastically cutting your learning curve and being mentored to make a significant income online, this is exactly what you are looking for!
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