Location: Bethesda, MD
Company: American Gastroenterological Association
marketing strategies and tactics to advance the mission of AGA: to empower clinicians and researchers to improve digestive health. Think: spearheading impactful campaigns from the ground up. This mid-level position in our marketing department will also have responsibility for general marketing projects and promotion of content to our target audiences.
So, familiarity with creative writing, email design and distribution systems, social media, print collateral, basic HTML, PPT, etc. is required. The marketing team is looking to grow with someone who is energetic and collaborative, and AGA offers solid work-life balance with generous benefits. WHY WORK AT AGA? We care about our core values:
innovative, engaged, collaborative, open, inclusive. We value work-life balance and provide generous time off. Market competitive compensation plus 7% employer contribution to retirement plan.
Remote or hybrid work environment. Staff in the DMV report to the Bethesda, Maryland office once per week. Comprehensive health care benefits at a reasonable cost. See full position description below: REPORTS TO: Senior Director, Marketing SUMMARY: Come help us build and maintain a strong brand through a wide range of online and offline marketing channels! As our marketing manager, you ll play a pivotal role in everything from strategy to execution. The ideal candidate will have proven success in
building complex marketing campaigns, excellent ability to tell a story, a drive for successful outcomes, and an optimistic mindset.
Duties and Responsibilities Requirements Build and implement marketing programs to support specific marketing objectives across different channels and segments. Develop copy for newsletter articles, emails, print collateral and social media posts. Create and implement methods for tracking and evaluating success and impact of marketing strategies for assigned projects. Partner with creative teams, other internal stakeholders, and external agencies and vendors as needed. Prepare and monitor the marketing budget on an annual basis and allocate funds wisely.
Develop audience list segments for email. Create and monitor project timelines and ensure deadlines are met. Qualifications Experience building complex marketing programs and reporting on the results. Solid competence as a creative writer with an eye for great emails and landing pages. Education/event marketing experience is helpful. Strong project management skills and experience leading cross-departmental integration of marketing efforts. Effective communication skills and adaptable communication style for interacting with team members and internal clients.
Proficiency with Microsoft Office (Teams, Word, Excel and Power Point) and project management platforms (e. g. Work Zone). Familiarity with Dynamics 365 Customer Insights (FKA Marketing) is a plus. Ability to handle multiple tasks at once and work in a fast-paced team environment. Pando Logic. Category: Marketing & Biz Dev, Keywords: Marketing Manager, Location: Bethesda, MD-20814
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
clients and pitches. The ECD will lead the creative team’s delivery of the creative product for all accounts and the creative portion of new business pitches. The Executive Creative Director is part of the Executive Leadership team. The Executive Creative Director is responsible for: Overseeing the administration, programs and strategic plan of the agency, Establish and carry out departmental goals, policies, and procedures, Consult with other executives about the general operation of the agency, and Identify areas to improve performance, policies and agency initiatives.
In the performance of their respective tasks and duties all employees are expected to conform to the following: Perform
quality work within deadlines with or without direct supervision. Interact professionally with other employees, clients, and vendors. Work effectively as a team contributor on all assignments.
Work independently while understanding the necessity for communicating and coordinating work efforts with other employees and organizations. Job Responsibilities Strategic Goals: Grow our agency: RP3 Agency’s goal is to grow at least 20% each year and increase our portfolio of “higher profile” brands. The ECD will be a key leader in attaining this goal and will participate in an evaluation of the agency’s positioning, messaging, and identity. Lead a culture of creativity throughout the entire agency:
Lead the creative team, supervising and developing all team members.
Attract and retain talent within the department. Educate the agency on your creative vision and inspire the agency employees to follow it. Develop and deliver a high-quality creative product : Collaborate with internal team members and our clients to create award-winning creative work that meets strategic goals. Work with PR to get recognized for that work. Job Responsibilities: Lead the development of the creative product from concept development through production Create a positive work environment, meet work expectations, and set departmental goals Create relationships with clients to build trust and sell work in collaboration with other team members Develop a collaborative and meaningful relationship with our partners and clients, working closely to innovate/evolve their brand through product or seasonal & yearlong campaigns, generating proactive ideas, and driving awareness & ROI Partner with account leadership, strategic planning, media, public relations and technology to deliver integrated, innovative solutions to clients Create and present presentations for client meetings and new business pitches Keep track of the latest advancements in technologies used in creative direction and understand the progress in marketing technologies Direct activities for the inspiration and professional development of agency team Creative Technology department Make decisions that ensure the organizational profitability without compromising the quality of the project Direct constant improvement in creative quality Manage external contractors (freelancers and production resources) Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.
Duties, responsibilities, and activities may change at any time with or without notice. Requirements: Core Competencies Accountability Problem Solving Communication Detail Orientation Teamwork Creativity Technical Competencies Conceptual Ideation Creative Execution Supervisor Responsibilities The ECD will lead and manage the creative team. Position/Hours Worked This is a full-time position. This position regularly requires long hours and occasional weekend work. Additional Qualifications Bachelor’s degree in related field 12+ years with a strong background in the world of visual or live/physical storytelling and creativity around brands Proven leadership ability Strong Portfolio with recognizable brands and award-winning work Leadership and organizational skills Effective time management skills Creative, insightful, and interested in arts and design Working knowledge of photography, typography, and other printing techniques Understanding of customer experience methodology, brand management, marketing, advertising, and e-commerce Knowledge of Photoshop, Illustrator, In Design, Flash, Powerpoint, HTML, PHP, and other web programs Understanding of various production procedures, computer software, and web design/UX Detail oriented, able to work under pressure Effective oral, written, and verbal communication skills Excellent presentation skills J-18808-Ljbffr For more details: jobs-search.
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