Location: Ada, MI
Company: Amway
for the #1 supplement brand in the world?
We are looking for a Brand Marketing Associate I on our Global Nutrition Brand Management team. As a key member of our marketing team, you'll be instrumental in supporting exciting projects and initiatives that will boost Nutrilite sales.
You will be working in the Healthy Aging category which is the future driving force of Nutrilite and a significant contributor to the health and wellbeing of our families and communities, partnering with teams to develop and commercialize new healthy aging products based on consumer insights and your upline’s portfolio strategy. You will bring fresh ideas to these categories, in addition to supporting
business sustaining work. (Business sustaining work includes packaging and product ingredient changes due to new regulations / requirements, expansion of existing products into new markets, and commercial innovations leveraging existing SKUs.
). Understanding consumer needs and ABO business drivers, you will help define product concepts and test these concepts in market research. Working with our global partners, you’ll compile robust competitive comparisons in support of new product concepts and drive global pricing exercises. You’ll also support the development of products and inspire impactful go to market plans to bring new products to life, including drafting creative and tactical
briefs for internal and external partners. Your balance between creativity and analysis will help drive projects through the development cycle, working from ideation to post launch, touching every step of the Idea-To-Market (ITM) process.
Required qualifications: Bachelor’s degree in Marketing or a related Business discipline preferred Previous experience in marketing a plus Skills to be successful in the role: Proficient in Microsoft Office, with strong skills in Power Point Skilled problem solver with talent to “think outside the box”, offering fresh ideas Ability to recognize and communicate trends Ability to handle multiple projects with varied timelines Strong communication, presentation skills & project management skills Good balance of creative, analytic, and innovative thinking skills Excellent interpersonal and relationship building skills Passion for nutrition, Health & Wellness a plus Self-directed with a demonstrated sense of accountability Ability to adapt to the changing needs of a dynamic growth-oriented business What’s special about this team: This talented team is at the heart of wellness and nutrition, which is the “life blood” of our Amway business.
Your contributions will help drive the synergy within this team and will help share the story of health and wellness to our global consumers.
Nutrilite is the leading Nutrition brand in the world and will be celebrating its 90th anniversary next year. The Nutrition Marketing team works to deliver fresh ideas that will fuel our Nutrition product portfolio, supporting Amway’s ever-growing focus on health and wellbeing.
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
