Public Relations Specialist Jersey City, NJ ref | Jersey, NJ

Detailed Information

  • Location: Jersey City, NJ

US citizens and Greencard holders JOB DESCRIPTION: Under the direction of the Executive Director of Global Public Relations, this person is responsible for further building brand awareness with members of the media and analyst community to drive coverage while maintaining a positive image with key partners and accelerating the achievement of DTCC and its family of businesses' company goals.

By partnering closely with members of the M&C team, business heads and leaders with vision within the company, they will be responsible to review media trends and topics, develop compelling messaging and content to position DTCC as a global leader and integral infrastructure & technology provider to

the financial markets, and generate positive reporting. RESPONSIBILITIES: Develop and implement public relations strategy across specific business areas and corporate thought leadership topics, generating awareness and coverage via proactive pitching, interviews, bylines, media tours, roundtables and editor briefings Leverage writing skills and knowledge of the industry and DTCC services to develop thought leadership pieces, press releases and bylines for placement in publications worldwide demonstrating story telling as appropriate Provide critical day-to day support to DTCCs social media program which may include but is not limited to supervising one or more channel strategies (I.

e.

You Tube), handling postings for all content under remit and select key executives, conducting metrics reporting and more.

Co-manage marketing lead generation / sales enablement effort on social media with M&C colleague, including evaluation of tools and use of advocacy apps. Maintain positive relationships with global PR agencies, and review/approve all quotes, content and coverage Supervise and read all coverage related to relevant topics, and strategize around areas of opportunity Lead additional projects to drive the program forward including, but not limited to, a data dashboard, a new PR section on and more. Align risk and control processes into day to day responsibilities to supervise and mitigate risk and escalate appropriately QUALIFICATIONS: Minimum of 6 years of related experience Bachelor's degree preferred or equivalent experience

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