Location: Troy, MI
Company: Jars Cannabis
Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
inclusive workplace environment that is fueled by celebrating the intersection of cannabis with creativity, community, and collaboration. Implementing a progressive approach, we aim to provide only the highest quality of product and service to our customers and the communities that we are fortunate to inhabit.
Striving to set a new standard of professional excellence in cannabis retail, our highly motivated team is comprised of knowledgeable experts who are committed to making the integration of cannabis into any lifestyle both easy and accessible. Does this spark your interest? If so, we'd love to hear from you! What we are looking for: The JARS Street Team is responsible for connecting
and creating memorable relationships with new and returning customers throughout Michigan. JARS Street team members are the face of the brand within the communities we serve.
JARS Street Team members serve as boots-on-the-ground representatives that educate consumers, strengthen relationships with retail customers and gather insights to report back to Marketing/Sales and most of all have fun while working! We are hiring in locations throughout Michigan! Job Description: JARS Street Ambassador has flexible hours but requires a minimum availability of 25 hours per week. Street Team members are responsible for canvassing within communities, attending JARS events and brand activations, running
vendor days in-store and assisting with all JARS field marketing efforts.
Events are typically held on evenings and/or weekends and hours can range from 2-12 hours per event - involved with events from set-up to tear down. Assisting CSR team with community involvement initiatives. Create sharable content for JARS Street Team social media channels. Responsible for recapping every field initiative to help measure success and ROI. Monitor swag and giveaway inventory levels. In office prep for events and new store openings (office is located in Troy, MI). Requirements: Reliable transportation - JARS Street Team members travel throughout MI. Minimum 21 years of age (or as required by state regulations) Successfully pass a background check Previous event marketing or brand ambassador experience preferred.
Must be outgoing, upbeat, energetic, and passionate about the cannabis industry! Strong presentation skills and the ability to speak one-on-one as well as. Ability to stand long periods of time and push, pull or lift up to 35 lbs. Why Join the JARS Street Team: Employee Discounts Flexible Scheduling JARS Cannabis is proud to be an Equal Opportunity Employer. JARS does not discriminate on the basis of race, religion, color, interaction, gender identity, interactionual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.
All employment is decided on the basis of qualifications, merit, and business need.
engineering meetings to stay informed about sales team goals and objectives and how marketing can contribute. Collaborate with sales team to plan, organize and execute local events to engage with suppliers and customers. Develop and manage local marketing campaigns to drive lead generation and sales growth that align with sales goals.
+ Collaborate with suppliers and partners to create marketing campaigns that promote their products and services. + Assist with ordering promotional materials and merchandise to support marketing initiatives. + Maintain and update local marketing calendar to ensure timely execution of marketing activities in your region. + Take full ownership of local
marketing campaigns, including checklist and detail management, approval submissions and message-on-hold updates. + Solicits routine feedback from sales team on leads generated and pushed to Salesforce.
Coordinate AD Field Marketing Summit events and execute the high-level strategy developed by the Vendor Relations team. Generate and present reports to sales team on the performance of local marketing initiatives, helping to make data-driven decisions. Assist sales management in creating strategic presentations and materials for customer meetings. Collaborate with the marketing operations team to update and improve website content, ensuring it aligns with local marketing efforts.
Collaborate with sales management to ensure all regional supplier co-op funds are planned for and claimed.
Work closely with the marketing operations team to create campaign assets in Salesforce Marketing Cloud Account Engagement (Pardot) including forms, emails, etc. Other duties as assigned. Knowledge, Skills, and Abilities to be successful include: Bachelor's degree in Marketing, Business, or a related field. 4+ years of experience in field marketing or a related role. Ability to work with a high level of independence and initiative driving projects forward. Ability to provide insight and direction, helping to guide team towards shared objectives. Strong project management skills.
Excellent communication and interpersonal abilities. Proficiency in marketing software and tools (ex. Salesforce Marketing Cloud Account Engagement (Pardot), Adobe Creative Cloud Suite, Microsoft 365) Self-motivated with the ability to work both independently and in a team. EEO/AA/M/F/Vet/Disability Employer The above statements are intended to describe the essential functions and related requirements of persons assigned to this job. They are not intended as an exhaustive list of all job duties, responsibilities and requirements.
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
or complex topic. You should compile all documents into one PDF or WORD document for upload. Summary The College of shop is looking for an experienced highly motivated, enthusiastic, energetic, Content Marketing Manager who wants to tell the stories of our past, present and future.
You should apply if you: Have a passion for finding stories, writing, and publishing them. Are curious, creative, eager to learn, collaborative, and ask lots of questions. Can think strategically and have expertise in developing a content strategy and campaign roadmap. Want to make an impact and be a part of establishing a marketing and communications program for the college. Responsibilities Content Strategy/Plan
+ Generation + Editing (65%) Working with the Director, you will play a key role and be relied on for your expertise in the development of a content strategy and corresponding multi-channel campaign plan and calendar.
Once developed, much of your time will be spent executing this strategy and plan: ideating and mining for stories/themes/topics, creatively writing them across formats (including but not limited to: written, video, and audio), including writing content to key phrases for SEO (when necessary) while maintaining consistency and cohesion with brand guidelines and messaging. Success in this role will require the ability to develop 1) technical and complex content for research
audiences 2) and take the technical and translate it to the understandable for general public audiences.
This role will be responsible for developing marketing collateral needed by the college and will support the upcoming website redesign. Digital + Traditional Marketing (25%) Once the content is generated, this role is responsible for executing multi-channel campaigns for regular promotion of the college. This means, that while you have a passion for writing, you are also excited to go to market and execute campaigns and socially listen. Successful candidates will have some experience running digital marketing campaigns and updating websites (including but not limited to paid search/display, email, paid and organic social, creating landing pages) Project Management (10%) As part of a growing team, you will oversee and ensure deadlines, deliverables, scope, and timelines are met and keep the college staff you are working with informed of the status and to gain approvals.
In this role, you will be empowered to create, establish, and document processes for how work will get completed, including updating style and writing guides. Required Qualifications Bachelor's degree in English, Journalism, Public Relations or related field. Bachelor's degree in English, Journalism, Public Relations or related field (or equivalent combination of education and experience).
5+ years of experience generating content for marketing, communications, PR. Writing for healthcare, shop, and technology or related field Experience writing technical concepts and topics, including the ability to translate them for relatability to the general public Experience in marketing and communications for shop, shop tech, or healthcare, preferred Proactive, curious, creative, independent, service-orientation, team player, collaborative. Open and adaptable to working with different teams.
Willingness to roll up sleeves to get the job done. Experience with project management. Follows current writing standards. Use of digital marketing channels and tools/systems. Knowledge of traditional methods such as direct mail, print, and events. Ability to use/learn/master digital marketing tools and software. Marketing Automation experience a plus. Ability to attend and cover activities and events outside of working hours and on weekends. Comfort working with all levels including senior members of the College of shop. Ability to work independently and as part of a team.
Desired Qualifications Masters degree 8+ years of experience generating content for marketing, communications, PR. Agency experience a plus Application Deadline Job openings are posted for a minimum of seven calendar days. The review and selection process maybegin as early as the eighth day after posting. Thisopening may be removed from posting boards and filled anytime after the minimum posting period has ended. U-M EEO/AA Statement The University of Michigan is an equal opportunity/affirmative action employer. PDN-9acbc0dc-c9c2-4b8c-b8c4-1ce7919a7140