Location: North Port, FL
Company: Worksite Employee Leasing
creation, design, and optimization of online platforms. Worksite is a growing Professional Employer Organization (PEO) located in North Port, FL. We are proud to be recognized for seven years in a row as one of the Best Companies to Work for in Florida, by Florida Trend Magazine, based on our employee ratings.
If you would enjoy working for a customer-focused organization that prioritizes people before profits and provides outstanding service in a fun, family-oriented environment, this could be the opportunity for you! Essential Job Functions: Creates and executes comprehensive marketing strategies to enhance brand awareness and drive client acquisition within the PEO industry. Utilizes
advanced SEO and SEM techniques to improve the company’s online visibility, increase website traffic, and optimize online marketing campaigns for lead generation.
Designs visually appealing and engaging marketing materials, including website banners, social media posts, email templates, and promotional materials, ensuring brand consistency and creativity. Conducts market research to identify industry trends, customer needs, and competitive analysis. Uses insights to develop targeted marketing campaigns and promotions. Develops compelling and relevant content for various marketing channels, including blogs, social media, email marketing, and promotional materials. Collaborates with cross-functional
teams, including sales, operations, and client experience, to align marketing strategies with overall business objectives.
Monitors and analyzes the performance of marketing campaigns using analytics tools. Prepares regular reports to evaluate the effectiveness of marketing efforts and makes data-driven recommendations for improvements. Manages the marketing budget effectively, ensuring ROI for all marketing initiatives. Monitors and maintains marketing inventory to ensure availability of materials for events and regular use. Supervisory Responsibility: This position currently has no supervisory responsibilities but as a fast-growing organization we expect the Marketing Department to grow as well.
Required Skills and Experience: Bachelor’s degree in marketing, business, or related field. Minimum of 3-5 years of experience in marketing within the PEO, payroll or related industry. Proven experience in SEO/SEM optimization and digital marketing techniques. Proficiency in graphic design software (e. g. Adobe Creative Suite, Word Press) with a strong eye for design and creativity. Excellent written and verbal communication skills. Strong analytical skills and ability to interpret data to make informed marketing decisions. Ability to work independently, prioritize tasks, and meet deadlines.
Detail-oriented and highly organized. Benefits/Perks: Competitive base wage and bonus eligibility. Company-paid employee Medical, Life Insurance, and Long-Term Disability coverage. Generous Paid Time Off and Paid Holidays. Multiple Voluntary Insurance plans. 401k plan with 4% match (immediately vested). Physical Demands/Work Environment: This position can be located in our North Port headquarters or can be primarily remote (within Florda market (preferably mid to south Florida), with occasional travel, including overnight. This role routinely uses standard office equipment such as computers, phones, printers and photocopiers.
While performing the duties of this job, the employee is regularly required to talk and hear. Frequent computer use requires manual dexterity to type. Specific vision abilities required by this job include close vision, color vision and ability to adjust focus. The employee must frequently lift and/or move items under 1 lb. The employee must occasionally lift and/or move up to 10 lbs. to carry collateral or marketing materials for meetings or events. Occasional travel by automobile in conducting business is required.
Must be able to effectively communicate orally in 1:1 settings as well as group presentations. Good reasoning ability to apply statistical calculations and analyze data. Ability to understand and use financial reports and legal documents to conduct business. This job is performed both indoors in a traditional, air-conditioned office environment and outdoors while traveling to client locations and marketing events. Could be exposed to inclement weather when outdoors.
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
Marketing/PR jobs focus on promoting and managing the reputation of a company or its products. They encompass a range of roles, including market research, advertising, content creation, social media management, and public relations. Key characteristics of these jobs are creativity, communication skills, and the ability to understand and influence public perception. Professionals in this field strategize to engage audiences, build brand awareness, and drive sales or other desired outcomes. They navigate an evolving digital landscape and analyze market trends to craft compelling narratives and campaigns that resonate with target demographics.
Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
True residual income with generous bonuses and fantastic incentives. Only serious inquiries please and please go to xyz X@ and leave your first and last name, your phone number, resume, and your email address. Once the information is received, an associate will call you to schedule an appointment.
