Location: Palatine, IL
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
The Marketing Manager effectively manages the marketing function by concentrating time and resources on activities that attain measurable benefits to the credit union. S/he researches marketing trends within the industry and recommends marketing strategies to the Senior Management Team.
The Marketing Manager works under the direction of the Chief Operations & Strategy Officer and works across the organization. The Marketing Manager performs a variety of creative and support duties related to the marketing function and the management of key vendor relationships. Key Responsibilities Brand1. Promotes, maintains, and monitors the credit union brand; keeps the brand current with industry
standards; acts as the Brand Manager and liaison.2. Manage all print collateral and digital, including website, and creates the quarterly newsletter, constant contact and other member/prospect communications and collateral that promote credit union's image, product and services.
Manages the member's communication plan.3. Coordinate activities (daily/weekly/monthly) to keep employees and members engaged with brand; create employee and member allegiance to the brand.4. Provide and manage the marketing and sales content of the organization; highlight the PFCU brand to employee group and foster a sales culture.5. Create department presentations (Power Point) for monthly organizational, staff,
department and board meetings.6. Selects and manages photos/images from stock photo service to ensure consistency to brand look and feel.7.
Provide marketing related web site support and gives presentations or participates in employee website education or training.8. Coordinate the corporate clothing program. Marketing Plan1. In collaboration with Senior Management team and the Business Development team, develop and implement an annual Marketing Plan based on organizational goals. Execute on plan with appropriate peer partners.2. Serve as a liaison for other departments to exchange and relay marketing related information as needed.3. Functions as a business lead and/or product manager on departmental and/or organization wide projects.
Contributes to expertise in her/his assigned area, executes deliverables and ensures that the Project Team completes tasks and milestones as outlined based on the project scope, timeline and budget.4. Effectively communicates (schedule) and implements marketing plan to organization. Data Analysis and Compliance1. Conduct analysis on the effectiveness of marketing campaigns, promotions, and strategies. Communicate results and overall analysis to Senior Management Team and make recommendations for change where appropriate.2.
Develop, analyze and maintain membership demographics to facilitate decision making or directional course.3. Research and evaluate new product opportunities, demand for potential products, member needs and insights.4. Maintain, monitor and meet compliance standards for the credit union website, electronic, social media and all collateral. Develop, apply and evaluate policies and procedures for the Marketing Department.5. Inventory Management; maintain organized, up-to-date inventory of promotional items, event items, props, awards, etc.6. Under the guidance of the Controller and the Chief Operations & Strategy Officer, propose an annual marketing budget to include clothing budget, campaign proposals and P & L for all campaigns.
Track and monitor marketing campaigns, promotions against budget and communicate results to management. General1. Supports Business Development and branch office efforts to include office sales campaigns, benefit fairs, chamber events, and community events to include all collateral, advertising/PR, and communications.2. Creates, presents, and communicates content materials for the Organization, Annual and Board meetings.3. Manages and maintains all digital marketing platforms including social media and website.4.
Maintains, develops, and enhances relationships with key contacts, and vendors in order to perform job function. May attend and represent PFCU at SEG, community and industry networking events.5. Manages PFCU's employee volunteering program and other like events to promote corporate goodwill.6. Keeps abreast of current events, credit union, banking trends and technology. This is especially relating to but not limited to, marketing, advertising, brand awareness and marketing compliance, allowing PFCU staff to rely on you for information, education, advising and guidance.7.
Negotiate, manage, and maintain department contracts; gather competitive bids as needed.8. Promotes and maintains a positive work atmosphere by communicating in a manner consistent with professional standards and works effectively with members, co-workers, management, and vendors.9. Ensures adherence to company policies and procedures and Banking/Credit Union regulations/compliance; keeps abreast of industry developments including, but not limited to changes in compliance, regulation, and technology.10. Performs additional duties as required and may be utilized in other PFCU offices and departments.
Scope The Marketing Manager works under minimal supervision exercising independent and sound judgement. S/he must have an expert marketing, advertising, and sales skillset. Additionally, excellent written and oral communication skills, time management, strong business acumen, pro-active, cross functional, action orientated, self-motivated, creative, highly functional and detail orientated are required. Essential Skills, Knowledge, and Requirements1. Bachelor's degree in Marketing or a related field and/or equivalent job-related experience providing the necessary knowledge, skills and abilities to successfully perform the responsibilities of the role.2.
Minimum of 5 years of marketing experience in credit union or financial institution a plus. Experience in working with and assisting others in a professional setting.3. Experience with creating and implementing strategic marketing plans / annual calendar.4. Excellent written, verbal, spelling, proofreading skills. Strong problem-solving, time management, organizational, analytical, interpersonal, ability to multi-task, well-organized, accuracy and detail orientated. Strong overall business acumen and a strategic thinker, strong analytic skillset to drive growth.5.
Expert understanding of credit union or banking products and services. This includes PFCU's full deposit and lending product line, services, policies and procedures.6. Results driven, goal and service oriented, self-motivated, and able to work independently and as part of a team. A professional demeanor, positive attitude, and the willingness to advance.7. Strong decision making and time management skills; the ability to manage multiple projects/duties.8. Trustworthy with the ability to maintain highest level of integrity; bondable.9.
Expert in all PFCU's software applications including member and vendor applications. Expert in Microsoft Office, specifically Word, Excel and Power Point.10. Must be flexible regarding work schedule and travel. Travel throughout all PFCU locations and their surrounding communities is required as well as evening and weekend hours may be necessary. Additional Information and Requirements The Marketing Manager will perform a major portion of her/his duties through verbal and written communications. It is critical that this person possess the ability to communicate with clarity, while understanding and explaining complex situations to team members and outside contacts.
Accuracy is essential and s/he must possess the ability to proofread documentation and correspondence to insure free of errors and fraud. S/he will spend a good portion of the day seated at a workstation, but may also be mobile throughout the credit union for purposes of meetings, working with members and others, etc. The ability to move or lift boxes and general office equipment if needed. This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position.
Employee(s) will be required to follow any other job related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. The company reserves the sole right and discretion to make changes to this job description. Job Posted by Applicant Pro
demands a different approach; and that's why here your ideas elevate actions, and here you'll have the freedom to define your own path and pursue cutting-edge work. We partner collaboratively with our clients to develop products that create value and deliver company results across critical areas of their business including portfolio strategy, customer insights, research and development, operational and technology transformation, marketing strategy and many more.
If you dare to think differently, join us, and find a path where your passion can change lives. Our most valuable asset is our people. At ZS we honor the visible and invisible elements of our identities, personal experiences and
belief systems-the ones that comprise us as individuals, shape who we are andmake us unique. We believe your personal interests, identities, and desire to learn are part of your success here.
Learn more about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. Learn more ZS's Enterprise Functions operate the firm's core internal functions. Our global teams comprise team-oriented, pragmatic and results-driven people who thrive in a challenging work environment. Our people come from diverse backgrounds but share a passion
for quality customer service and dedication-whether our customer is a client or another ZS employee.
The Marketing and Communications team helps build the ZS brand, champion thought leadership, support business development and inform, engage, inspire and empower past, present and future ZS people. We seek an experienced Product Marketing Lead to join our Product Marketing team that focuses on ZAIDYN. This individual is part of a global team and responsible for leading marketing efforts that support one of our largest customer segments. Responsibilities include the creation of selling material, support of campaigns, content creation and maintenance, development of product positioning and messaging, support of ZAIDYN and industry events, maintaining product pages, competitive intelligence, and analysis of product marketing performance.
This role requires significant collaboration with executive level stakeholders, a demonstrated understanding of product marketing and partnership with our integrated marketing team. A successful product marketing lead will quickly master the details of ZS's platform, ZAIDYN, including the audiences and their specific needs. Success includes a keen appreciation for data-driven decision-making, attention to detail, a customer-first mindset, and a desire to work in a fast-paced, collaborative environment.
Our ideal candidate has experience in B-to-B product marketing and understands how to partner with product management, UX, engineering and sales teams. Key Accountabilities and Responsibilities Product line positioning and messaging Develop selling collateral for customer segments and product lines Support content marketing and thought leadership projects Establish and maintain effective relationships with business stakeholders, internal and external resources Ability to learn key features and benefits of products to develop value propositions for buyer personas.
Ability to research, document and understand the competitive landscape Lead special projects as assigned by manager Ability to develop marketing plans that support product line growth Qualifications Bachelor's degree required in marketing, communications, business, or related field 8+ years of B2B product marketing experience Experience leading complex cross functional projects to successful outcomes Proven ability to think through business problems and develop action plans Experience working in entrepreneurial-driven, matrixed organizations and the ability to effectively manage competing priorities Critical thinking and the capacity for innovative and original thought with supreme attention to detail Excellent written and verbal communication skills Ability to work with global colleagues effectively so that individual work achieves maximum impact Experience in pharma, life sciences or healthcare is a plus Experience with the Pragmatic Institute product marketing methodology a plus Other Knowledge, Skills & Abilities A passion for technology, especially analytics, and an understanding of product marketing best practices Good judgement with the ability to make timely and sound decisions Ability to multitask and handle urgent interruptions with poise and professionalism Superior listener and communicator - strong oral, written, and active listening skills a must Strong interpersonal skills including appreciation and the ability to elicit collaboration from a wide variety of sources, including upper management, clients, and other departments Flexible to shifting priorities, demands, and timelines; able to react promptly and expertly to project adjustments and alterations Exercise both 'self-drive' and teamwork to get results in diverse, fast paced environments Strong international collaboration skills About ZAIDYN: ZAIDYN by ZS is an intelligent, cloud-native platform that helps life sciences organizations shape the future.
Its analytics, algorithms and workflows empower people, transform processes and unlock real value. Designed to learn and grow with our clients, the platform is modular, future-ready and fueled by global connectivity. And as more people engage, share and build, our platform gets smarter-helping organizations fuel discovery, connect with customers, deliver treatments and improve lives.
See why ZAIDYN is helping companies of all sizes gain fluency in the full spectrum of life sciences so they can move faster, together. Perks & Benefits: ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. We are committed to giving our employees a flexible and connected way of working.
A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections. Considering applying? At ZS, we're building a diverse and inclusive company where people bring their passions to inspire life-changing impact in global healthcare and beyond. We are most interested in finding the best candidate for the job and recognize the value that candidates with all backgrounds, including non-traditional ones, bring.
If you are interested in joining us, we encourage you to apply even if you don't meet 100% of the requirements listed above. ZS is an equal opportunity employer and is committed to providing equal employment and advancement opportunities without regard to any class protected by applicable law. #LI-MM2
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Reports to: Associate Director, Global Marketing Direct reports: One - Drupal Developer, International Websites Start date: ASAP Location: While SAF and IES Abroad is headquartered in Chicago, the Product Owner will work out of his or her home office or work out of IES Abroad headquarters in Chicago, as required.
About us: Everything we do is about the IES Abroad student. Our profoundly passionate team of study abroad professionals believes in creating once-in-a-lifetime educational adventures that transcend expectations. Our goal is to rock the world of some 6,000 study abroad students every year. From our headquarters in Chicago to our 120 study abroad programs in 30 global locations
worldwide, we create authentic global education and life-affirming cultural experiences. We work at IES Abroad because we believe that every student should have the opportunity to go abroad - especially in a fun, safe, and superior academic and cultural environment.
We believe so strongly in the power of our program, that we actively recruit students from diverse populations and provide more than $3 million in scholarships year after year. We are proud that our students are as diverse and exciting as the countries we study. We're not ashamed to admit, we're a little bit obsessed with study abroad. When you join IES Abroad, you are a part of a diverse community of global leaders who know
that our differences in skills and backgrounds are just as important as our shared passions and mission.
Our work to educate students to become global leaders is grounded in our commitment to diversity, equity, inclusion, and anti-racism. We are a global organization made up of colleagues with a variety of backgrounds, cultures, and perspectives, and we are committed to creating an inclusive, welcoming environment for all employees, surrounded by a mix of talented professionals. You'll want to come to work and, more importantly, want to stay and advance our mission together. Summary of position: As part of the Global Marketing Department, the Product Owner, International Websites leads the development, design, and deployment of digital solutions on the SAF website and portals.
They serve as the voice of the user and translate international market needs into digital recommendations and a strategic roadmap, of which they oversee the implementation in collaboration with the web development team. The Product Owner, International Websites is a highly strategic and technical professional with demonstrated communication skills and the abilities to interpret the needs of users, collaborate with peers to deliver quality solutions, and coordinate and prioritize sprints to bring those plans to fruition.
Essential job responsibilities & duties: Strategic Direction and Collaboration: Translate the international team's marketing goals into website tactics and technical solutions under the guidance of the Associate Director of Global Marketing. Develop strategic direction and roadmap for the Study Abroad Foundation's (SAF) website, including public content and portals. Work in partnership with the Web Platforms & Marketing Manager for China to coordinate efforts between studyabroadfoundation. org and safchina. cn, ensuring alignment and consistency across platforms.
Collaborate closely with the Assistant Director of Web Strategy & Development for IES Abroad to create synergy and efficiencies across shared areas with the IES Abroad website. Serve as the expert on SAF's web presence, deeply understanding the functionality and experience goals. Manage international web budgets, actively participating in planning, forecasting, and reconciling expenses to ensure cost-effective project execution. Vendor and Resource Management: Oversee and manage relationships with vendors for the SAF websites, including the development partner agency, server provider, third-party plugins, translation integrations, and relevant configurations where applicable.
Coordinate development work across the Continuous Development Agreement with the web development partner and align efforts with the in-house Drupal Developer resource. Project and Team Management: Organize, prioritize, and backss the work of the SAF Department's development resources. Oversee ticket resolution, testing, and planning for long-term site improvements. Serve as the SAF website lead in cross-departmental meetings and support the organizational-wide Systems Rebuild effort as the expert on international web systems.
Technical Execution and Oversight: Drive the development, documentation, and adaptation of website usage. Manage site health and SEO implementation from a technical perspective. Monitor and research technological advancements to improve the online user experience, keeping abreast of the latest web developments and online study abroad trends. Performance Analysis and Reporting: Continuously backss business objectives, documenting and monitoring KPIs, validating requirements and acceptance criteria. Manage internal reviews, handle conflicting stakeholder views, and provide internal updates.
Contribute to, document, and troubleshoot web-related enhancements, projects, fixes, and testing. Conduct ongoing competitive and industry analysis to identify trends and growth opportunities. Communication and Advocacy: Collaborate with content marketers across the US, APAC, and other international markets as required to align on content solutions, enhancing efficiency and creativity. Communicate effectively and directly with all stakeholders and end-users, as applicable. Serve as an advocate for the user, ensuring a quality experience throughout the student journey.
Operational Excellence: Drive focused decisions within owned areas and contribute to broader marketing-related decisions. Accurately document completed work and ensure established deadlines/estimates are met. Work with colleagues in APAC, accommodating early/late meetings with country offices outside the U. S. Experience & Qualifications/Skills: At least 5 years of related work experience, with a minimum of 3 years in roles such as Product Owner, Product Analyst, or Product Manager. Hands-on experience with Drupal. Proven project management skills and experience with Agile techniques.
Experience in directly engaging with stakeholders to identify and prioritize product needs. Strong listening and negotiation skills, capable of finding compromises and trade-offs to maximize value across all stakeholders. Core Competencies and Personal Attributes: Strong collaboration attitude with the ability to coordinate work across teams, departments, and vendors. Demonstrated ability to switch contexts while staying organized and maintaining focus. Capable of working effectively from a remote office and staying on task. Proven ability to build and sustain strong relationships and accept constructive criticism.
Demonstrated values and commitment to promoting diversity, equity, inclusion, and anti-racism. High level of self-motivation, integrity, and strong interpersonal skills. Self-starter with the aptitude to quickly learn and implement new technologies. Communication and Management Skills: Excellent written and verbal communication skills, with the ability to clearly present and articulate complex business and software requirements to diverse audiences. Well-organized with the ability to prioritize and manage multiple complex projects simultaneously. Competency in effectively communicating business requirements to developers.
Desirable Additional Skills: Web design and image/asset creation experience would be considered an asset. Education, Licenses and/or Certifications etc. BA/BS - Marketing, Information Technology, Communications or related field, or equivalent work experience. How to Apply: All applicants should submit an application including cover letter , resume , and salary requirements by clicking ' ' at the side of this page. Please visit www. IESabroad. org/jobs for more information about working at IES Abroad. If you require an accommodation with the application process, please email Opportunity Employment: IES Abroad is an equal opportunity employer and encourages applications from all qualified candidates.
We strive to treat people with respect; fully utilizing employee's abilities and promoting workforce diversity. We are proud to be an equal opportunity employer, and do not discriminate against any applicant on the basis of race, color, ancestry, interaction (including pregnancy), age, national origin, citizenship, religion, marital status, disability, interactionual orientation, gender identity and/or expression, veteran status, and/or any other status protected by applicable laws. Job Posted by Applicant Pro
