Marketing Director | Atlantic, NJ

Detailed Information

  • Location: Atlantic City, NJ

  • Company: Showboat Hotel & Island Waterpark

walk-out balcony suites; 100,000 square feet of flexible meeting space; the world's largest arcade spread throughout the property which includes a 45,000 square foot indoor raceway. The newly open ISLAND Waterpark, a state of the art all year-round resort highlight is the largest indoor beachfront waterpark in the world, featuring 120,000 square feet housing 11 waterslides, a one-of-a-kind slide island, surf simulator, an indoor boardwalk, Paradise adult island and much more.

If you are a Marketing professional seeking an opportunity to demonstrate your creativity to lead the development and execution of a well-rounded marketing strategy that encompasses the Showboat Hotel, Lucky Snake

Arcade, the Island Waterpark and more, this role may be perfect for you. Join us as we continue to transform the resort and tackle the development goals, we have set.

What you will do: C ollaborate with management and stakeholders to develop and execute synergetic marketing strategies and campaigns that are the driving force of our success. You will be instrumental in shaping our brand identity via a broad range of marketing techniques from traditional to the cutting edge a marketing leader, you will drive the customer experience and work collaboratively with operations to ensure experiences are consistent with our brand. Qualified candidates to have the following experience : 10 to 15

years as a marketing professional (Director level preferred) Marketing resort style property including Hotel and F&B - amusement park experience ideal D esigning s trategies / campaigns /promotions that dr i ve incremental revenue and ROI Analyzing d atabase - launching growth strategies includ ing segmentation (VIP, etc.

) Crafting d igital media /email campaigns D riving b rand strategies and loyalty programs Coordinating with operations to steer VIP service strategies across all departments Launching h otel marketing campaigns including a familiarity w/ SEO Leading advertising strategies (print, digital, outdoor, etc. ) with measurable objectives College degree preferred Your experience will include working in a similar role whereby you marketed multiple entities associated with a large hotel of 5 00+ rooms or more.

You will possess a strong business acumen, a high level of creativity and the stamina to complete our journey of transforming the resort over time. A marketing degree is preferred. Why wait? Apply now.

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