Location: Overland Park, KS
Company: Lever1
Spend one hour with us and you will understand why we are a " Smart Company to Watch"We look for individuals who have a passion for helping business owners navigate the ever-changing landscape of employment. If you want the type of job where the work is never done, the opportunities are endless and the pressure is on, Lever1 is the right place for you!
The Marketing Specialist oversees the marketing efforts of the company and supports Lever1s Business Development team. The Marketing Specialist will be responsible for all content, both on and offline, for the company, as well as overseeing all Public Relations efforts including speaking and writing engagements, as well as coordination
and participation in company sponsored events. In addition, this role provides administrative support by conducting research, preparing reports, and performing clerical functions such as preparing correspondence and maintaining project timelines.
Essential Job Functions: Perform work free from error and within the timeline; a minimum of two weeks ahead of the scheduled dates based on a published calendar of posts, emails, and events. Draft and edit industry content and publish marketing materials on behalf of Lever1. Secure marketing placement by submitting RFPs for speaking, writing on webinar events, as well as articles for publication. Research, arrange, set up and participate in company
sponsored tradeshows, prospect events, and activities.
Create opportunities for mindful communication with company clients, prospects, and community partners. Manage all social media accounts, post appropriate content daily, and stay abreast of industry trends, as well shepherd leadership on their involvement in the brand. Grow social media followers by posting creative and appropriate content to create engagement. Manage and draft the marketing content and details of all Lever1s programming through event coordination, monthly emails, website content, client offers, etc. Maintain the marketing materials used by the Business Development department by ensuring enough copies are on hand and content is up to date.
Develop and execute product campaigns that run in a scheduled, thoughtful, and orderly fashion based on the voice of a business owner. Oversee email marketing efforts and ensure content is appropriately compelling, and free from error. Draft industry-related material for use within the company. Maintains confidence and protects operations by keeping information confidential. Draft, review, and create content for Power Point proposals and presentations. Attend learning opportunities to stay abreast of industry news, programs, products, and services.
Maintain client and contact lists for marketing initiatives. Attend required team meetings. Competencies: Communication Proficiency. Attention to Detail. Technical Capacity. Collaboration Skills. Ethical Conduct. Time Management. Supervisory Responsibility: This position has no supervisory responsibilities. Work Environment: This job operates in a professional environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Physical Demands: This is a sedentary role; however, some filing is required.
This would require the ability to lift files, open filing cabinets and bend or stand, as necessary. Position Type/Expected Hours of Work: This is a full-time position. Days and hours of work are Monday through Friday, 8:30 a. m. to 5 p. m. Evening and weekend work may be required as job duties demand. Travel: This position requires up to 5% travel. Required Education and Experience: Bachelor's in marketing or business, or related field Extensive knowledge of social media marketing Preferred Education and Experience: 3-5 years experience in industry Additional Eligibility Qualifications: None.
AAP/EEO Statement: Lever1 is an equal opportunity employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Lever1 prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, interaction, national origin, disability status, protected veteran status, or any other characteristic protected by law. Lever1 conforms to the spirit as well as to the letter of all applicable laws and regulations.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
