Location: Salt Lake City, UT
Company: Barco Rent A Truck
individuals who can contribute to the success of Barco and grow with us. Barco provides competitive compensation packages for full-time employees. Benefits include: 100% Employer paid benefit premiums - Health, Dental, and Vision Generous Paid Time Off - Up to 4 weeks 8 Paid Holidays Flexible schedule Paid Maternity & Paternity Leave Position objective: The Marketing Director position is a critical management position within Barco.
The position will work very closely with the leadership team. The Director is responsible for developing marketing objectives, strategies, and programs for products and services Barco offers. Translates the overall marketing vision into business plans, projects,
and deliverables. He/she will oversee critical marketing functions, including market research and communications. Utilizes technology and data to identify changes in the competitive environment and enable responsive marketing activities.
The Director will be responsible for building the best-in-class team for their department, as well as evaluating and building business processes which will position Barco for aggressive growth. Essential Duties and Responsibilities Identify strategic goals and objective on both a short-term and long-term basis Develop and implement strategic marketing and advertising plans to achieve corporate objectives Evaluate market research and adjusts marketing
strategy to meet changing market and competitive conditions Proactively identify opportunities for process improvement Manage vendor contracts and outside agencies Provide executive team with detailed performance reporting Skills Excellent understanding of being able to evaluate and motivate personnel.
Results driven and proactive, strong desire to own and execute area of responsibility with excellence Ability to communicate at all levels of an organization from end-user to senior management Be self-directed, action oriented, and a team player Strong analytical skills, with the ability to interpret data and make informed decisions Knowledge of up-to-date marketing technology platforms, including digital marketing and analytics tools Leadership; Big Picture; ability to take into consideration what is important and configure the best result keeping in line with company goals Adaptability/Flexibility to change as business requires Experience B2B marketing Work experience within the automotive industry Adobe Suite (Photoshop, Illustrator, Premiere, etc.
) Graphic design, digital asset creation/editing (photography/video) Email/SMS campaign building, management, reporting Social Media management (content generation, reporting) - Facebook, Linked In, etc.
Website design/development understanding - HTML/CSS, UI/UX Best Practices Competitive research and analysis Digital Ads Google analytics - GA4, settings goals and audiences CRM integration Content and backlink development Building Remarketing Campaigns and Prospective Campaigns in PPC platforms A/B Testing Languages: English fluency required. Training/Education required: Bachelor's degree in marketing or related field Experience required: Minimum 5 years' experience in marketing and leadership role, ideally in the auto industry. Salary Range: $80k - $90k/year DOE Must be willing to complete Background Check and MVR
Marketing and PR (Public Relations) jobs focus on creating and maintaining a positive image for a company or client, while promoting their products or services. These roles typically involve crafting compelling messages, executing promotional campaigns, engaging with audiences through various media channels, and managing brand reputation. Key features include strong communication skills, creativity, strategic planning, and adaptability to rapidly changing market trends and consumer behavior. Individuals in these positions excel at storytelling, networking, and influencing public perception, working closely with media, influencers, and the target demographic to shape a brand's public identity.
the importance of an effective digital footprint in business and how it supports lead generation for sales and customer service opportunities for our service teams across North America. Reports to Digital Marketing Lead. Our full-time employees enjoy: 401K Plan with Company Match Medical, Dental, Vision, FSA/HSA Life Insurance, Disability Insurance Vacation, Sick Time, Holidays Choice of Global Cash Card or Direct Deposit Career Advancement Learning & Development Opportunities Inclusive and Diverse Team Environment Essential Functions Support digital marketing and other brand initiatives from one-off projects to broad, integrated campaigns and promotions Work with Marketing Technology Manager
to implement new technology and complete a broad range of tasks to support Alsco’s digital footprint Manage paid leads from Zoom Info, including optimizing search intent topics Manage call tracking software and create new campaigns Provide light support and administration to Manage UTM tracking and glossary Building emails and in Sales Force Marketing Cloud Other duties, as needed, including some administrative support Minimum Qualifications: Have and maintain a valid driver license.
Expertise with: + All social media platforms and related analytics platforms, such as… + SEO and PPC General expertise with: + Marketing Cloud & Salesforce + The basics of marketing + Organization,
communication and collaboration Education: Four-year degree in marketing or communication, or some higher education in combination with related industry work experience Working Environment: This position is located onsite.
Typical office environment. For a general description of benefits that are being offered for this position, please visit /benefits. /benefits/. Alsco is an Affirmative Action/Equal Employment Opportunity Employer. Revised: 05/02/2022 Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.
However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
to developing great people. That's why we've been recognized as a " Best Companies to Work For" five times by Utah Business Magazine. Our strong work culture drives high employee satisfaction, and we're looking for individuals who are passionate about using our company values to grow, take ownership, and make a positive impact on our customers.
Join us and let's have fun on the job while driving innovation and success! Why you should join our team as a Senior Manager Consumer Digital Marketing: We're looking for a passionate and creative Senior Manager of Consumer Digital Marketing for our growing Consumer Marketing team. If you have a strong understanding and expertise in designing
digital customer journey, then this is your dream job! We are a category leader who is radically upgrading their brand presence, so you'll be part of the team who is leading this exciting transformation while driving up sales results.
You'll work directly for the Senior Director of Consumer Marketing. If this sounds like fun to you, then let's meet soon! This position has a competitive salary plus the opportunity to receive an additional company profit-sharing bonus every 6 months. Our employees enjoy a total rewards benefits and compensation package including a generous 3 weeks of Paid Time Off package starting on day one, 10 paid holidays, matching 401k, health insurance, tuition reimbursement,
paid parental leave, employer-paid disability and life insurance, and telemedicine.
Our Marketing team is based in our Salt Lake City, UT corporate office. Preference will be given to candidates who are located in (or willing to relocate to) the Salt Lake City metro area. After initial training, you will be eligible to work a hybrid schedule of 3 days in office and 2 days from home per week. Areas of responsibilities include: Function as the lead digital experience designer for all consumer segments, applying customer journey thinking from awareness through loyalty. Take ownership of planning, execution, and analysis of digital channels and initiatives across paid and organic channels: SEO/SEM, Paid & Organic Social, Display, and other digital opportunities.
Be a customer-first thinker; understand and continually enhance the profiles of multiple audience segments which leads you to defining and optimizing digital engagement strategies. Lead and build out digital expertise and team resources, while collaborating with internal data and tech/applications teams, as well as media and creative agency partners. Own and optimize the role of customer-facing digital properties including , campaign landing pages, marketing automation (email, SMS), and connecting with our excellent in-house sales teams.
Work collaboratively with Content Marketing owners to ensure strategic alignment, and identify and design targeted marketing campaigns to drive growth in key opportunity regions and product lines. Take accountability for the management of our consumer marketing tech stack to ensure data needs are met and have integrity. Monitor the effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize in alignment of marketing and business objectives. Stay on top of digital trends and best practices to continually evolve our customer experience into the future.
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets. Build upon our team's spirit of curiosity, fun, and excellent outcomes in a company that's been recognized five times as a Best Company to Work For in Utah. This job may be a great fit if you have: Bachelor's degree or equivalent work experience. 7+ years of hands-on experience in digital marketing departments or agencies, with practical paid, earned and owned media knowledge. Previous Direct to Consumer and e Commerce experience.
Shopify expertise is ideal, but not required. Experience in electronics, telecom or tech is ideal, but not required. Ability to synthesize complex information and create (and document) clear, actionable plans. Working knowledge of digital marketing campaign management, web design, social media, and emerging digital media trends. Strong prioritization and time management skills; experience in agile and/or waterfall project management environments. Previous experience collaborating with creative teams, data analysts, and tech teams. Willingness to roll up your sleeves to get work done, as well as develop and lead less experienced team members.
More information about Wilson Electronics: Who we are, our awards, and our mission and values. Apply today! This posting will close when filled. Job Posted by Applicant Pro
supports our sales professionals by generating leads and assisting them with collateral. Our marketing manager must have the ability to travel to our various locations including our competitors. This qualified marketing professional will also originate clear, professional, and compelling campaigns that increase our visibility, drive sales and company growth, and coordinate completion of marketing efforts through internal and outsourced designers.
Prior Experience: 1 year of experience in marketing, similar experience, or degree in marketing, communications, or related field. Application Requirements: Resume. Cover letter. Link to portfolio. Duties: Develop and implement a pricing plan,
incorporating our company mission. Pioneer new distribution channels. Innovate new product lines. Manage marketing budget. Suggest and manage creative new promotions.
Set pricing to encourage business while optimizing profit. Maintain the company brand. Coordinate efforts with our Online Marketing Assistant. Track success in varying customer demographics. Modify campaigns accordingly. Create or edit report presentations for our sales staff to present to clients. Attention to detail. Understanding of customer segments. Aesthetic sense. Required Skills: Knowledgable of sales models. Demonstrated capability in B2B-marketing strategies. Innovative and out-of-the-box marketing experience.
Exceptional listening ability, interpersonal communications skills, and ability to match a client's requests with appropriate deliverables.
Outgoing. Dependable, able to plan, establish goals, and follow through with commitments; deliberate decision-maker. Sense of urgency. Experience with Microsoft Office Suite. Preferred Skills: Any creative online marketing experience. Adobe Creative Suite. Bilingual English-Spanish. Location: Corporate Office in Salt Lake, Utah Immediate Supervisor: Dan Thomas, Vice President Education Required: Bachelor's Degree in Business, Communications, Marketing, English or related discipline. Experience in excess of 5 years may substitute for the academic requirement.
Benefits: Two Weeks PTO / Yr. after trial period More Details: Build lasting relationships! American Stone is a local family-owned landscape and building stone retailer. Other: Principals only. Recruiters, please don't contact this job poster. Please do not contact job poster about other services, products or commercial interests. Physical Requirements: Able to sit for up to 8 hours per day. Pre-employment Screening Requirements: Pre-employment Drug Screening. Background Check. Job Posted by Applicant Pro
