Marketing Coordinator | Brookfield, WI

Detailed Information

  • Location: Brookfield, WI

  • Company: Gotech IT Solutions

Your ability to flawlessly organize, implement, manage and report on the company's various marketing campaigns and systems so they produce the results expected. Your ability to maintain and build the company's database (list) and CRM systems with error-free accuracy.

Your ability to IMPROVE upon the performance of every campaign, constantly seeking ways to increase the performance of each activity and investment. Other Tactical Work and Responsibilities: Note: This is the initial list for this position. Other tasks will be added on as this individual's skill level increases. Provide weekly marketing reports to the President of leads generated, the source of those leads, cost per lead,

sales closed, conversion percentages and ROI. Assist in creating and managing various campaigns in the company's CRM. Assist in creating, updating and managing the company's social media sites.

Assist in implementing weekly prospecting campaigns, both online and offline. Manage the inbound lead cleaning and follow-up process to ensure all inbound leads are qualified, cleaned, tracked and followed up on according to our follow-up process. (NOTE: You won't be responsible for managing the sales team, but you will assist the President in reviewing inbound leads to ensure they are followed up on as expected. ) Manage the company's website to ensure links and forms are working and accurate.

Work with the company's SEO company to improve our rankings and/or hold top positions for critical keywords.

Manage the production and mailing of the company's newsletter and drip campaigns. Assist in the production of seminars, trade shows and other marketing events. Assist in the creation, updating and production of the company's Shock-And-Awe materials and other sales collateral. Job Posted by Applicant Pro

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