Location: Columbus, OH
Company: Ohio Credit Union League
one in four Ohioans, advocating for credit union growth and success is a leading organization priority. Position Summary: The Marketing Coordinator is responsible for the coordination and execution of both internal and external marketing activities that support the League and its affiliates.
This individual will assist in the production of enterprise-wide collateral, including the development and execution of email, digital, social media, and content materials. The Marketing Coordinator creates original and visually engaging content and monitors marketing research to enhance member and partner engagement with events, programming, products, and services Major Duties and Responsibilities:
Marketing: Execute targeted multichannel marketing strategies. Manage external marketing solutions that generate member engagement and brand visibility. Support cross-functional teams by producing member-facing marketing content and miscellaneous marketing materials.
Aid in meeting enterprise-wide creative requests. Sales: Edit, optimize, and create assets and content to enable the sales team. Manage specific partner marketing needs and create materials that are branded and aligned with sales goals. Develop and manage website content for all affiliates. Research and reporting: Collect, analyze, and summarize marketing-level data to support the achievement of strategic priorities across
the League and its affiliates. Other Duties as Assigned (including cultivating relationships with assigned credit unions, contributing to referral revenue goal attainment, and leading assigned committees, task forces or work groups.
) What you need: Equivalent to a two-year college degree in a relevant field and/or relevant experience. One to two years of similar or related experience. Proficient in Microsoft Office (Word, Excel, Power Point) and Adobe Creative Cloud (In Design, Photoshop, Illustrator). Confidence with CMS platforms (Word Press) and social content creation and planning tools (Hootsuite, Canva) is essential. Ability to handle tight deadlines and make independent decisions critical to job success.
Self-starter, collaboration-oriented, and able to work with different personalities and professional styles. What you receive: The Ohio Credit Union League offers competitive wages and benefits that include medical, dental, and vision coverage; life insurance; an employee retirement savings plan with matching funds available after six months; employee parking; fitness stipend; and tuition reimbursement. OCUL is an Equal Opportunity Employer and is committed to diversity in the workplace. Job Posted by Applicant Pro
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Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
