CMS, Strategic Accounts Director | Trenton, NJ

Detailed Information

  • Location: Trenton, NJ

  • Company: Inmar

strategies that align with those goals. The CMS, SAD/Sr D works alongside the salesperson and VP, CMS to determine the best recommendations for the client and address client questions when necessary. The CMS, SAD/Sr D will be responsible for effectively completing the hand-off of the high-level, overarching strategies to the CMS team for the development of campaign proposals.

As a senior member of the Client Development team for Media Clients, the CMS, SAD/Sr D will often provide guidance to more junior members on the team. Primary Accountabilities: Strategic (70%) Thoroughly understand the client's business including analyzing market, sales, share data, etc. and the opportunities associated

with those analyses. Thorough knowledge of how consumer trends and behaviors relate to the client business Utilize client or outside data and insights to inform the media strategy Identify how Media (all channels) can work towards meeting client objectives and/or support the client’s business strategies.

Guide CMS team in identifying the Inmar’s solutions that align with those objectives in a/several strategic campaign proposal(s) Lead in the development of client-facing materials outlining the Media strategic approach to their business. Maintain expertise on advertising and social media trends, technology, and best practices In partnership with Sales, CMS Planning team, and team

analyst, coordinate efforts towards identifying white space opportunities to drive revenue in existing client businesses (specifically the top 25 Martech accounts) + Opportunities may include: o Untapped channels o Consolidation of one-off campaigns into larger, more strategic programs o Enterprise solutions Influence (30%) Ability to use persuasion to justify strategic recommendation to sales and clients Work closely with the salesperson to ensure Aki has the information we need to provide a strategic recommendation including: + Obtaining business data, understanding past work done for the client, understanding client organization structure, etc.

Maintain positive relationships with internal teams to get their assistance in collaboration and buy in on proposed recommendations Clearly articulate the strategic plan to the client Clearly communicate details of each sold-through approach to the CMS planning teams Required Qualifications: Technical: Bachelor’s Degree in business, marketing, or a related field A minimum of 15 years of related experience, including responsibility for account management; or any equivalent combination of experience and training that provides the required knowledge, skills, and abilities needed for this position Demonstrated experience in expanding business relationships in a highly competitive environment; ability to sell across products and a variety of different solutions; ability to discern the solution that is best for the customer and the value range they are willing to pay A strong understanding of digital media, technology, and how trends affect consumer behavior and marketing.

Experience with shopper marketing, sales in social media or influencer industry, preferred Experience with CPG manufacturers or Retailers and product/brand marketing Interpersonal: Ability to communicate effectively with internal and external stakeholders.

Good decision making, knowing when to leverage additional resources to move deals past obstacles Proficient with Proficient with Google Suite and Microsoft Suite producing professional business correspondence, proposals and reports; Expertise with Powerpoint Ability to prioritize and manage multiple tasks requiring follow-up and meeting deadline(s); must thrive in a fast-paced, dynamic atmosphere Individual Competencies: Adaptability: Responds to change with a willingness to learn new ways to accomplish work objectives with a positive attitude, with the ability to prioritize and manage time effectively.

Agility: Open-minded, flexible and solution oriented as departmental changes, improvements and solutions are tested, introduced and implemented Business Acumen: Understands and is aware of how to think about and successfully make the right business decisions through the utilization of industry-specific knowledge and skills and strategic thinking tools and skills. Vision & Strategy: Takes a long-term view and builds a shared vision with others while positioning the organization for future success by identifying new opportunities, formulating objectives and priorities, and implementing plans consistent with the long-term interest of the organization in a global environment.

Problem Solving: Gathers and analyzes information to generate and evaluate potential solutions to problems, issues and challenges while weighing the accuracy and relevance of the facts, data and information. Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results. Teamwork: Builds relationships and works cooperatively with others, inside and outside the organization, to accomplish objectives to build and maintain mutually-beneficial partnerships, leverage information and achieve results.

Communication: Giving and receiving messages and information in written, oral, and visual formats in a clear and concise way for a complete understanding of meaning and intent. Attention to Detail: Thoroughness in accomplishing a task. Monitors and checks work. Manages up to VP. Plans, prioritizes and organizes time and resources efficiently. Emotional Intelligence: Possesses emotional self-awareness to identify and manage emotions, maintain composure through stress and anxiety, and recognize the emotional responses of others in order to maintain internal relationships.

Integrity: Gains the trust of others by taking responsibility for own actions and telling the truth. Influence: Uses appropriate interpersonal styles and communication methods to gain the support of internal parties along with the acceptance of products, services, or ideas from sales. The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job.

Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job. While performing the duties of this job, the associate is: Regularly required to use hands to finger, handle or feel objects, tools or controls, and reach with hands or arms. Regularly required to talk or hear and read instructions on a computer monitor and/or printed on paper. Occasionally required to stand, kneel or stoop, and lift and/or move up to ## pounds.

Regularly required to view items at an extremely close range and must be able to adjust and readjust focus. Safety: Support a safe work environment by following safety rules and regulations and reporting all safety hazards. As an Inmar Associate, you: Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations. Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client.

Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually-beneficial partnerships, leverage information and achieve results. Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability. Understand that results are important and focus on turning mission into action to achieve results following the principles of Flawless Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.

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