Location: New York, NY
Company: Aquent Talent
to drive customer-centric action plans and maximize opportunities by cross-referencing and merging insights from diverse data sources, supporting multi-channel strategies Consolidate multiple Google Analytics property data for recurring monthly reporting, utilizing internal tools to analyze the state of business and provide key findings Collaborate closely with stakeholders, serving as a subject matter expert to lead KPI analyses of site performance, site feature performance, and digital marketing channels globally.
Provide feedback on ways to enhance performance Possess a key understanding of on-site user journeys and conversion funnels to advise on delivering a consistent user experience
and to improve conversion. Identify gaps or opportunities for improvement to support digital, content and site experience teams CRM: Create and maintain CRM & loyalty reporting dashboards by aggregating and consolidating data from various platforms and data sources (Tableau, Power Bi, csv files, etc.
) Own CRM & loyalty quarterly reporting and identify gaps to improve holistic view of our customers Lead data collection from various global market partners and KPI analyses on global CRM and loyalty activations (customer behavior, email channel performance, loyalty program performance, NPS, product purchase trends, etc. ) Support data-aggregation, standardization, and analysis for loyalty
program structural and financial modeling Tranveral: Deliver monthly digital dashboards and presentations (e Commerce + CRM) to provide business highlights and insights to the leadership team Collaborate with the internal global team to support ad-hoc data or analysis requests and develop business cases Consolidate and streamline the data needs of business stakeholders and Digital IT Compile data and research of online consumer behavior, monitor industry trends, and share insights with cross-functional teams to inform strategic decisions to inform strategic business decisions Experience: Background in E-Commerce and/or CRM data and web analytics Experience with on-site user journey, CRM KPIs (like retention, CLV), email, and SMS marketing Experience with Google Analytics 4 Experience developing dashboards using Looker Studios (Big Query experience preferred) Experience with SQL & Python (Databricks experience preferred) Advanced skills in excel is mandatory The target hiring compensation range for this role is the equivalent of $48.98 to $54.42 an hour.
Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location. Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.
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Other Jobs refers to employment positions that do not fall within the standard categories of work normally listed or discussed. These jobs can be unique, unconventional, or specialized, often requiring a diverse skillset or catering to niche markets. They stand out for their distinct nature, offering opportunities for individuals with unique talents or interests to engage in work that may not conform to traditional job roles. Other Jobs can provide flexibility, the potential for creativity, and a departure from the routine, appealing to those seeking a less conventional career path.
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