Location: Fort Worth, TX
Company: The Reynolds Company
to stay informed about sales team goals and objectives and how marketing can contribute. Collaborate with sales team to plan, organize and execute local events to engage with suppliers and customers. Develop and manage local marketing campaigns to drive lead generation and sales growth that align with sales goals.
+ Collaborate with suppliers and partners to create marketing campaigns that promote their products and services. + Assist with ordering promotional materials and merchandise to support marketing initiatives. + Maintain and update local marketing calendar to ensure timely execution of marketing activities in your region. + Take full ownership of local marketing campaigns,
including checklist and detail management, approval submissions and message-on-hold updates. + Solicits routine feedback from sales team on leads generated and pushed to Salesforce.
Coordinate AD Field Marketing Summit events and execute the high-level strategy developed by the Vendor Relations team. Generate and present reports to sales team on the performance of local marketing initiatives, helping to make data-driven decisions. Assist sales management in creating strategic presentations and materials for customer meetings. Collaborate with the marketing operations team to update and improve website content, ensuring it aligns with local marketing efforts. Collaborate with sales
management to ensure all regional supplier co-op funds are planned for and claimed.
Work closely with the marketing operations team to create campaign assets in Salesforce Marketing Cloud Account Engagement (Pardot) including forms, emails, etc. Other duties as assigned. Knowledge, Skills, and Abilities to be successful include: Bachelor's degree in Marketing, Business, or a related field. 4+ years of experience in field marketing or a related role. Ability to work with a high level of independence and initiative driving projects forward. Ability to provide insight and direction, helping to guide team towards shared objectives. Strong project management skills.
Excellent communication and interpersonal abilities. Proficiency in marketing software and tools (ex. Salesforce Marketing Cloud Account Engagement (Pardot), Adobe Creative Cloud Suite, Microsoft 365) Self-motivated with the ability to work both independently and in a team. EEO/AA/M/F/Vet/Disability Employer The above statements are intended to describe the essential functions and related requirements of persons assigned to this job. They are not intended as an exhaustive list of all job duties, responsibilities and requirements.
Marketing and Public Relations (PR) jobs are roles within organizations focused on promoting and maintaining a positive image of a brand, product, or service. These positions involve creating and executing marketing campaigns, building relationships with media and influencers, crafting press releases, and engaging with the public and customers through various channels. Key features of these roles include strong communication skills, creativity, strategic planning, and the ability to adapt to an ever-evolving digital landscape. Professionals in this field are often tasked with measuring and analyzing the impact of their efforts to continuously improve outreach and brand perception.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
