Location: Indianapolis, IN
Company: Brewlogix
My Brewery™, Performance Platform™, Brewery DB® and Brew Menu™. The Brew Logix craft beverage community houses the largest curated source of craft beverage creators, their taprooms and their products that invite personalized and shareable craft experiences.
Our community also includes creator, seller and consumer data and trend information to guide profitable product, distribution and customer experience decisions. The Marketing Coordinator will play a pivotal role in spearheading and streamlining the execution of marketing tasks and projects for our cross-functional marketing team approach. This pivotal role involves managing and coordinating various marketing initiatives, collaborating
with internal stakeholders and external agencies, and ensuring the seamless delivery of marketing collateral across our four distinct product platforms catering to the vibrant craft beverage communities.
The ideal candidate will possess a strong foundation in marketing, exceptional organizational skills, proficiency in design software, and a proactive approach to managing diverse tasks in a dynamic environment. If you're driven by organization, thrive on task-oriented responsibilities, and possess a keen eye for detail, we welcome you to join our innovative team and contribute to the success of our marketing endeavors. ESSENTIAL FUNCTIONS AND RESPONSIBILITIES To be successful in this
role, an individual must be able to perform in a satisfactory manner the functions listed below.
We will make reasonable accommodations to enable individuals with disabilities to perform these functions. ESSENTIAL FUNCTIONS · Coordinate and execute marketing tasks, projects, and initiatives for the cross-functional marketing team. · Manage and maintain marketing schedules, ensuring timely completion of deliverables. · Collaborate with internal stakeholders and external marketing firms to ensure alignment of messaging, branding, and campaigns across platforms. · Support the development of marketing collateral, including presentations, brochures, newsletters, and digital content.
· Assist in the creation and implementation of marketing strategies and campaigns. · Oversee the organization and distribution of marketing materials to appropriate channels. · Provide administrative support, including budget tracking, invoice processing, and documentation management for marketing initiatives. POSITION COMPENTENCIES The competencies listed below illustrate the abilities required for each of the position’s levels. · Exceptional organizational skills and strong attention to detail. · Excellent time management and ability to prioritize tasks effectively. · Strong communication and collaboration skills for cross-functional teamwork.
· Ability to adapt and thrive in a fast-paced, dynamic environment. · Proficiency in common design and illustration software (e. g. Adobe Creative Suite, Canva, etc. ). · Familiarity with project management tools and marketing analytics is a plus. EDUCATION AND/OR EXPERIENCE To perform this job successfully, an individual must have the following education and/or experience. · Bachelor’s degree in Marketing, Communications, Business Administration, or related field preferred. · Previous experience (2+ years) in a marketing coordination or administrative role.
· Experience working with cross-functional teams and external marketing agencies is advantageous. · Proficiency in design software and project management tools. KNOWLEDGE, SKILLS, AND ABILITIES The requirements listed below are representative of the knowledge, skills, and/or abilities required to perform each essential duty satisfactorily. We will make reasonable accommodations to enable individuals with disabilities to perform these functions. · Strong understanding of marketing principles and practices. · Proficiency in design and illustration software for creating marketing materials.
· Familiarity with digital marketing platforms, social media, and content management systems. · Ability to analyze marketing data and extract insights for campaign optimization. · Excellent written and verbal communication skills. PHYSICAL and OTHER DEMANDS The physical demands described here are representative of those an individual must meet in order to successfully perform the essential functions of this job. We will make reasonable accommodations to enable individuals with disabilities to perform these functions. May require occasional travel for industry events or conferences.
Flexibility to adapt to changing marketing strategies and priorities. Willingness to stay updated on industry trends and technologies. May be required to work flexible hours to cover time zones business hours. May also be required to work weekends based on Brew Logix’s commitment for support. Ability to sit for extended periods of time and to move intermittently throughout the workday. Strong sensory skills, such as good eyesight, good hearing, and dexterity. Ability to perform focused work with relatively close attention to detail. Ability to interact with others, both in person and through phone, e-mail, and written correspondence. Ability to lift up to 25 pounds
Marketing and PR (Public Relations) jobs revolve around promoting businesses, products, or services and managing the relationship between an organization and the public. Key characteristics of these roles include creative campaign planning, audience research, brand messaging, and media interaction. Professionals in this field aim to enhance a company's image, engage customers, and drive sales through various communication strategies and platforms. While marketing focuses on market analysis and product promotion, PR is more concerned with reputation management, crisis communication, and media relations. Both sectors require strong communication skills, adaptability, and an understanding of consumer behavior and media trends.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
Marketing/PR jobs focus on promoting and managing the reputation of a company or its products. They encompass a range of roles, including market research, advertising, content creation, social media management, and public relations. Key characteristics of these jobs are creativity, communication skills, and the ability to understand and influence public perception. Professionals in this field strategize to engage audiences, build brand awareness, and drive sales or other desired outcomes. They navigate an evolving digital landscape and analyze market trends to craft compelling narratives and campaigns that resonate with target demographics.
Marketing and PR (Public Relations) jobs involve the promotion of products, services, or brands to connect with target audiences and build favorable public images. Marketing employs strategies to boost sales and market presence through advertising, market research, and campaign management. In contrast, PR focuses on maintaining a positive reputation through media relations, crisis management, and event coordination. Both fields require creativity, communication skills, and the ability to adapt to rapidly changing trends. These roles are pivotal in shaping a company's outreach and ensuring customer engagement in competitive markets.
