Location: Chicago, IL
player in our client's marketing efforts, you will be responsible for driving creative excellence in digital campaigns, ensuring brand consistency, and implementing cutting-edge strategies to enhance our digital presence. The ideal candidate is a creative and proactive problem solver, skilled in using quantitative methods and analysis to forecast and drive Programmatic channel performance.
Responsibilities: Partner with the Programmatic lead to create robust audience-first data-led programmatic strategies and tactical plans that address the business objectives of our client's brands with a keen eye for B2B marketing objectives and targeting. Campaign creation and optimization within our
preferred buying platforms (DSPs) across all self-serve programmatic channels (Display, Video, Audio, d OOH, Native, etc. ). Own operational tasks including audience and performance forecasting, budget management, creative trafficking, budget reconciliation, and post-campaign analysis.
Maintain and create a regular cadence of reports to identify opportunities for campaign improvement and keep stakeholders informed of performance. Proactively work with partners internally and externally to troubleshoot and implement solutions as required to enable efficient campaign delivery and performance. Provide insights on campaign performance to pair against reporting provided by our analytics partners
internally. Develop and evolve skillsets to keep up with the changing media buying landscape, inclusive of new partners, ad tech, and measurement capabilities.
Keep internal teams educated on the capabilities of programmatic and innovations that can be utilized within their paid marketing efforts. Qualifications: Experience level: Experienced Education: Bachelors (required)3-8 years of Programmatic Media Buying and Trading experience. Hands on experience buying in DSPs (demand-side platforms) or similar bidding ad technology. Experience in the complexities of executing programmatic media globally (with a focus on US, EMEA, LATAM, APAC markets) (moved this to required).
Experience purchasing media for B2B clients, in partnership with or within an agency or with a client directly (moved this to required). High competency level in MS Office with specific strengths in Excel and Power Point. JOBID: 1034232#LI-CELLA#LI-KM1#PLEqual Opportunity Employer: Race, Color, Religion, interaction, interactionual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants.
If you require a reasonable accommodation to make your application or interview experience a great one, please contact xyz X@. Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). Pando Logic. Category: , Keywords: Online Marketing Manager For more details: jobs-search.
org/finance_chicago-c429951/creative-digital-marketing-manager-advanced-hybrid-chicago_i1973420861
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
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Marketing and PR jobs are roles focused on creating, promoting, and maintaining a positive image for brands or organizations and driving customer engagement and sales. Professionals in these fields develop strategies to reach target audiences through various channels, including social media, advertising, events, and press releases. A key characteristic of these jobs is a blend of creativity and analytical skills to craft compelling messages and measure the impact of their campaigns. They require staying on top of industry trends and being adept at communicating with different stakeholders.
Marketing and PR (Public Relations) jobs focus on creating, promoting, and maintaining a positive image and strong relationships for a company or brand. Professionals in these roles typically engage in tasks like crafting marketing strategies, creating content for various platforms, managing social media accounts, organizing events, and fostering media relations. These positions require creativity, strong communication skills, and an understanding of consumer behavior. They often work in fast-paced environments where adapting to the changing market and leveraging trends is crucial for success.
