Senior manager, marketing strategy & operations | San Francisco, CA

Detailed Information

  • Location: San Francisco, CA

York, NY, is the U.

S. headquarters of Sony Group Corporation, based in Tokyo, Japan. Sonys principal U. S. businesses include Sony Electronics Inc. Sony Interactive Entertainment LLC, Sony Music Entertainment, Sony Music Publishing and Sony Pictures Entertainment Inc.

With some 900 million Sony devices in hands and homes worldwide today, a vast array of Sony movies, television shows and music, and the Play Station Network, Sony creates and delivers more entertainment experiences to more people than anyone else on earth. To learn more: /en. POSITION SUMMARY Sony Corporation of America (SCA), the US headquarters of Sony, has an excellent opportunity for a detail-oriented marketing

strategy expert who will support the launch of a new business incubated within SCA. We are seeking an experienced and strategic manager in Marketing Strategy and Operations to lead the marketing strategy, planning, execution and refinement of marketing activities including offline and online advertising, direct mail, our web presence and more.

You’ll be building the marketing presence for this new business from the start. You will be a critical part of an ambitious, creative, and data-focused team driving growth, enhancing brand strength and building a new brand and marketing operation from the ground up. JOB RESPONSIBILITIES Marketing Strategy: Lead marketing strategy and launch planning

Develop and implement marketing, advertising and go-to-market strategies that align with business goals, drives customer acquisition and creates positive word of mouth Manage digital, direct and offline campaigns, leveraging performance data as well as customer insights and market feedback to evolve and improve Deeply partner with internal functions and agencies working on creative, brand, analytics, local marketing and events, PR, social to contribute towards a truly integrated approach Leverage market and competitive research in partnership with analysts and product management to identify market trends and opportunities Develop digital and media plans with vendors and external agencies Marketing R esource Management : Manage the marketing team budget, including effectively using and reporting on the media mix Oversee the day-to-day marketing operations, including budget management, resource allocation, and project timelines Develop and maintain marketing performance metrics and KPIs to track the effectiveness of marketing campaigns , with accountability for c ost p er c ustomer a cquisition Brand Management Manage and enhance the companys brand image and reputation in the market Establish and manage clear guidelines and templates, in partnership with creative and content teams Ensure consistent messaging and branding across all marketing channels QUALIFICATIONS FOR POSITION Your qualifications and experience should include: Bachelors degree in Marketing , Business or a related field or equivalent strongly demonstrated work experience Minimum of 8 years of marketing experience or equivalent experience Minimum 3 years of people management Proven experience digital advertising and direct marketing that drives meaningful sales and revenue Experience creating effective and targeted local marketing within specific cities or DMAs Strong analytical skills with the ability to use data to drive decision making Effective and empowering approach to managing agencies, vendors and employees across marketing disciplines that builds accountability, results and a positive, collaborative culture Experience in developing and executing successful marketing strategies for complicated products or services that require clear, simple explanation to general audiences Excellent communication and interpersonal skills Strength in managing budgets and resources effectively Excited to work in a small, interdependent startup-like environment – while experienced with multi-stage approvals and structured brand management In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity, and Inclusion.

We are committed to creating an inclusive employee experience for you to thrive as part of Sony’s purpose to “fill the world with emotion through the power of creativity and technology ”. Benefits: SCA offers benefits-eligible employees ( generally regular employees scheduled to work 20 or more hours a week) a comprehensive benefits program that offers coverage and support for employees and their family’s physical, emotional, and financial well-being.

What we offer you: Comprehensive medical, prescription drug, dental, and vision coverage with coverage for spouses/domestic partners and child dependents , including access to a Health Savings Account (HSA) and Flexible Spending Account (FSA) Employee assistance plan and comprehensive behavioral health benefits Fertility benefits, including surrogacy , and adoption assistance programs Basic and supplemental life insurance for employees as well as supplemental life insurance coverage for their spouses/domestic partners and children Voluntary benefits such as group legal, identity theft protection, accident, and hospital indemnity insurance Short-term & long-term disability plans P aid parental and caregiver leave 401(k) Plan with pre-tax, Roth, and after-tax options and company match w hich vests immediate ly Education assistance and student loan programs Other Programs: Time off to include vacation, paid holidays, sick leave, Summer Fridays ( early release ) , and a winter break between Christmas and New Year ’s Day (based on business needs) Referral bonuses (subject to eligibility) Matching gift program A wide variety of employee business resource groups (EBRGs) Special discounts on Sony products, offered exclusively to Sony employees Employee stock purchase plan (Sony covers commissions and fees for your Sony stock purchases made through after-tax payroll deductions) Annual incentive bonus The anticipated annual base salary for this position is $150,000 to $160,000.

This range does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

#LI-LP1 Sony is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, interaction (including pregnancy), gender, national origin, citizenship, ancestry, age, physical or mental disability, military status, status as a veteran or disabled veteran, interactionual orientation, gender identity or expression, marital or family status, genetic information, medical condition, or any other basis protected by applicable federal, state, or local law, ordinance, or regulation.

Disability Accommodation for Applicants to Sony Corporation of America Sony Corporation of America provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. For reasonable accommodation requests, please contact us by email at xyz X@ or by mail to: Sony Corporation of America, Human Resources Department, 25 Madison Avenue, New York, NY 10010.

Please indicate the position you are applying for. EEO is the Law EEO is the Law Supplement Right to Work (English/Spanish) E-Verify Participation (English/Spanish) While SCA does not require employees to be vaccinated against COVID-19, there are certain Sony offices that require employees to be vaccinated in order to enter. If you will be located at or travel to those offices, you will be required to be fully vaccinated to enter. The Company will consider requests for reasonable accommodations for documented medical reasons and for sincerely held religious beliefs in accordance with applicable law.

Please do not include proof of vaccination status or any indication of a possible request for a vaccination accommodation when submitting your application materials. If applicable, the Company will follow up with you directly to request proof of vaccination and to discuss any potential accommodations. About Us Purpose Fill the world with emotion, through the power of creativity and technology. Values Pioneer the future with dreams and curiosity. Diversity Pursue the creation of the very best by harnessing diversity and varying viewpoints.

Integrity & Sincerity Earn the trust for the Sony brand through ethical and responsible conduct. Sustainability Fulfill our stakeholder responsibilities through disciplined business practices. J-18808-Ljbffr For more details: jobs-search. org/senior-manager_san-francisco-c426440/senior-manager-marketing-strategy-operations-san-francisco_i1972587590

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