Location: San Jose, CA
transformation, by authoring blogs and whitepapers, collaborating on lead generation and upsell campaigns, and building and sharing thought provoking content at customer events, conferences, webinars, sales meetings, and with analysts and the press. Thoroughly understand market segments, their needs, buyer personas and their journeys, and vendorscape to build deeply persuasive and differentiated messaging, content and backssments.
Work closely with other teams across Zscaler - product management, PMM and field teams to understand product roadmaps in order to craft, execute, and measure high impact launches and events. Develop marketing plans, working closely with sales, demand generation,
web/digital, and field and customer marketing to create industry-leading experiences to generate a healthy pipeline and strong customer expansion programs.
Train, and enable with tools, a growing sales organization and channel sellers to amplify Zscaler’s security transformation messaging and differentiation. Identify metrics, including influenced pipeline, share of voice, and drive regular communication on progress for the GTM team. Ability to effectively partner with cross-functional teams on projects to drive alignment, execution and business results. 6+ years of experience in product marketing at high-tech companies that target IT organizations. Past experience within IT networking
teams, or in sales engineering, product or technical marketing within networking vendors is a plus.
Crowd builder and gatherer of minds to define and execute against needle-moving projects Analytical with a creative mind, able to juggle many projects, and manage expectations across multiple stakeholders. Love to roll up your sleeves to get stuff done! San Jose / Bay Area #LI-MM6 J-18808-Ljbffr For more details: jobs-search. org/marketing_san-jose-c426441/senior-manager-of-product-marketing-zia-san-jose_i1970911314
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
Marketing and PR (Public Relations) jobs focus on creating and maintaining a positive image for a company or client, while promoting their products or services. These roles typically involve crafting compelling messages, executing promotional campaigns, engaging with audiences through various media channels, and managing brand reputation. Key features include strong communication skills, creativity, strategic planning, and adaptability to rapidly changing market trends and consumer behavior. Individuals in these positions excel at storytelling, networking, and influencing public perception, working closely with media, influencers, and the target demographic to shape a brand's public identity.
Marketing and PR (Public Relations) jobs revolve around promoting and maintaining a positive image of a company, product, or individual. Professionals in this field engage in activities such as advertising, brand management, social media engagement, and media relations. They develop strategic campaigns to target specific audiences, analyze market trends, and measure the effectiveness of their efforts. The key traits of these roles include strong communication skills, creativity, strategic thinking, and adaptability to the ever-evolving digital landscape. Success in marketing and PR is measured by the ability to influence public perception and ultimately drive business growth.
