Location: San Francisco, CA
Francisco , California Product Marketing Manager San Francisco , California View all jobs in this category Senior Director of Digital Experience This Sage Group client is seeking a very Senior Director of Digital Experience.
How you’ll make a difference: Be accountable for the goals and revenue driven by product led growth initiatives, leading regular forecasting and reporting on actuals to GTM and company leadership Ensure that our main website and self-serve funnel remains the high-performing primary marketing vehicle for brand awareness and demand generation by developing and executing a strategic roadmap to ensure all web activities are in service of this goal Scale their web presence
and product offerings Optimize for SEO, inclusive of site architecture, technical foundation, keyword support and editorial content Develop high-converting web journey and personalization for prospects, customers and and partners, including reviewing and backssing content for effectiveness Support global growth through site internationalization Plan and implement data-driven testing to optimize and personalize web experiences to increase site to lead conversions, pipeline, and decrease time to sale (CRO) Increase speed to market through streamlined processes, automation and technology integrations, while building a self-serve model to increase the agility of the larger marketing team Lead relationship
with technical teams (Product & Marketing Engineering) and Web UX (Creative/Design) team through prioritization, OKRs, and stewardship of key projects/experiments to deliver against channel KPIs Understand and prioritize web requirements of all cross-functional teams across all channels to accelerate growth and impact aligned to company goals Who You Are: 12+years’ experience in web management, user acquisition, and demand gen to analyze and produce marketing sourced leads and pipeline Proven experience in senior-level marketing roles, with a track record of success in developing and executing digital experience and conversion strategies.
Expertise in web analytics (Google Analytics), A/B and multivariate testing tools, content management systems (Wordpress), technical and content SEO, web QA and domain/url management Understanding of HTML/CSS/Java Script, UX/UI design, digital design languages, digital ADA compliance, web optimization Strong ability to prioritize and make trade-off decisions between multiple projects and competing priorities within the organization Ability to communicate strategy, business cases, and roadmap to influence and advocate in a complex and matrixed organization, and analyze data and translate web findings clearly for both technical and non-technical audiences Demonstrated success managing and mentoring a team of high performers across multiple offices and time zones, as well as building highly collaborative and productive relationships with cross-functional leaders—people want to work with you and for you Have managed both internationalization and localization web initiatives with demonstrated global collaboration across all functions—you know what works and which experts will help you get there Position: FT/Permanent Location: Hybrid in the Bay Area Available: Immediately J-18808-Ljbffr For more details: jobs-search.
org/advertising_san-francisco-c426440/job_i1975052421
Management & Executive Jobs encompass a range of high-level positions within organizations, typically involving the responsibility for strategic planning, decision-making, and leading teams or entire departments. Individuals in these roles are expected to possess strong leadership skills, the ability to think critically and strategically, as well as excellent communication abilities. Executives often have a significant influence on company culture, operations, and financial success. These roles include titles such as CEO, CFO, COO, Managing Director, as well as various managerial positions across different departments such as sales, marketing, human resources, and more.
Management & Executive Jobs refer to high-level positions within an organization that involve overseeing operations, making strategic decisions, and leading teams towards achieving business objectives. Individuals in these roles typically have significant experience and expertise in their respective fields. They are responsible for setting goals, developing policies, and ensuring the effective management of resources. Executive roles often include titles such as CEO, CFO, COO, and department heads, among others. Characteristically, these jobs demand strong leadership skills, excellent communication abilities, and a capacity to think critically and solve complex problems.
Management & Executive Jobs refer to positions at the higher echelons of an organization, where individuals are responsible for overseeing operations, formulating strategies, and making key decisions that affect the company's direction and success. These roles often require strong leadership skills, strategic thinking, and extensive experience in the industry. Executives and managers are pivotal in shaping organizational culture, motivating teams, and driving both short-term and long-term objectives. Characteristics of these positions include higher levels of responsibility, authority, and typically, a greater compensation package reflecting their critical role within the company.
Management & Executive Jobs refer to positions at the higher levels of an organization's hierarchy, involving significant responsibility over strategic planning, decision-making, and leadership. Executives set visions, goals, policies, and they often participate in high-level negotiations. Managers oversee the implementation of these directives, leading teams, managing resources, and ensuring operational efficiency. These roles demand strong leadership, communication, and analytical skills, as well as extensive experience in their respective fields. Typical titles include CEOs, CFOs, directors, and various department heads, each with a critical influence on the company's success and direction.
