Global Digital Content Manager: Kylie Cosmetics | Alabaster, AL

Detailed Information

  • Location: Manhattan, NY

unique global communication and digital strategy into clear and relevant digital marketing programs and content. The Digital content manager will be key to bring the brand identity to life but also in translating the brand's global communication and digital strategy to relevant regional/local strategies, to ensure achievement of marketing, commercial, and financial goals.

Our mission is to accelerate the rapid omni: channel growth of this incredibly disruptive indie beauty brand : globally. The Digital Content Manager is a true project manager who will help bring the brand to life with 360 content communication and digital marketing programs. He/she is a dynamic brand builder who will

help take the brand to the next level. This Digital Content Manager is eager to be part of a high performing team and cross functional network to deliver brand buzz, high impact content, consumer engagement and go to market activations across channels, retailers and geographies.

He/She will put commercial readiness at the heart of the mission to drive commercial excellence for the total business. THE ROLE In this role you will be responsible for: : Project management: Create and manage digital marketing calendar including NPD launches, base repush, KCPS, etc.Brief and support LA brand team with new launch campaign content to ensure A+ content is delivered: Manage timelines for each projects

(samples availability, shooting timings, retouching and assets delivery) to ensure commercial readiness is on track and deliveries are on target: Support PDP projects including content, key words optimizations, e: retail pages and enhanced A+ content: Manage creative feedback, rounds of approval with all stakeholders while keeping timing in mind: Manage and organize the DAM in partnership to ensure all launch campaign and creative assets are available for markets : Content strategy:Drive the Kylie brand content strategy across all categories from DTC and E: retail to brick and mortar retail with the partnership of the brand team: Manage and oversee brand content with LA brand team to deliver A+ content to support 360 launch activation : PDP content, Campaign content, Creative content: Identify key strategies and best practices to our DTC and global teams and support bringing a variety of creative deliverables to life for new launches as well as : Master Of Content and Best Practice:Collaborate with product marketing and cross: functional teams to gather learnings and guide the creation of inspiring and informational content with the LA brand team.Recommend new content to drive further brand advocacy, product education and customer engagement based on beauty industry and e: comm trends while keeping up to date with the competitive landscape: Work with other team members to receive best practice insights on which content performs: Monitor the competitive landscape to identify product need gaps and opportunities; develop and execute action plans to improve brand edge and performance.Provide all affiliates with timely information and updates on all calendarized programs; liaise regularly with local marketing teams to ensure programs meet market timing and requirements QUALIFICATIONS We'd love to see candidates who have: Experience with both iconic and indie founder brands, thrives in a fast paced, dynamic environment, and has worked in global COE's and/or commercial markets.

He/she has an excellent understanding of social media platforms and content marketing best practices while

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