Content Manager | New York, NY

products. We partner with ethical manufacturers where their employees are safe, paid fairly, given benefits, and work regulated hours. Our eco-friendly manufacturing process releases less CO2 into the environment than traditional non-stick coatings and we engage in sustainable packaging practices, free of single-use plastics and ship in packaging made from recycled materials.

We pride ourselves on continuously striving to do and be better - for you and the planet - every step of the process. Since launching in November 2019, we’ve become one of the fastest growing digitally-native brands of the last decade and are now sold in retailers including Target, Bloomingdale’s, Crate & Barrel,

Container Store, Costco, Zola, and many more. We’ve amassed over 50,000+ five-star reviews from happy customers and hundreds of press hits from the likes of Vogue , Domino , Good Housekeeping , Food & Wine , Architectural Digest , Pure Wow , Fortune , CNN.

The Opportunity: Reporting to the Associate Director of Content, we are looking for an eager, versatile & organized Content Manager to oversee the production & execution of Caraway’s online & offline creative content. This role will be integral to bringing Caraway’s visual storytelling to life through still & motion imagery for a variety of marketing channels. The Content Manager will partner with top creative professionals & Caraway’s

creative team to identify content needs, build detailed shot lists & briefs, and manage all stages of the pre-production process—from scouting locations to shoot scheduling, review props, and more—to ensure a smooth on set experience.

With a busy marketing & product launch calendar, Caraway’s Content Team is producing best-in-class content shoots 3-5+ times a month in New York City. While on set, this role will be responsible for managing a crew of 8-20+ people, carefully monitoring the day to adjust our shoot schedule as needed, and identifying needs to optimize time & ensure efficiency on set. After a shoot is complete, the Content Manager will oversee the post-production process with external retouchers to ensure creative is delivered to Caraway’s teams within our pre-established timelines.

We are excited to welcome a new addition to our tight knit team as we continue to scale our content production process, and are looking for a producer who shares our passion for all things Caraway Home. Who You Are: The ideal candidate has proven experience managing the development & production of creative content for a number of marketing channels. They enjoy being a leader and owning a project fully, calling the shots from ideation to execution, and beyond.

This person must be organized, proactive, and have an extreme attention to detail—you love to double (and triple) check that every i is dotted and t is crossed. While you prepare as best as possible, you also find excitement in being a reliable coworker, and responding to shifts on the fly, problem solving in real time and pitching creative workarounds. The Content Manager is personable and loves meeting new people, and professionally represents themselves in the best light on calls, in meetings, and on set. You have a passion for creative, and are eager to be part of a proven brand looking to further change the industry.

Responsibilities: Execute end-to-end production of all small scale creative shoots, including building briefs, sourcing talent, coordinating scheduling with talent & managers, post production, and more, in conjunction with the existing Content Manager Likely 3-5 times a month, manage & oversee a team of 8-20+ people on set, including coordination of meals, monitoring the schedule, and anticipating & problem solving last minute changes, requests, and potential snafus as needed Work cross-functionally to ensure all channels & needs are considered & optimized for each owned marketing channel, inclusive of online (digital product, email/SMS, paid & organic search and social) and offline (print mailers, retail, OOH, TV, experiential, brick & mortar) Collaborate with the larger team, regularly identify additional content needs for the brand on a rolling basis, and weave assets into content shoots to maximize time on set Oversee the relationship and video production with various agencies, partnering with the Senior Social and Content Associate to execute ongoing UGC/Reel initiatives Report on budgeting for all creative tasks during pre-production, ensure we stay within budget; forecast upcoming projects & budgeting needs ahead of production Regularly work alongside teams to review creative marketing performance and ROAS in order to infuse creative decision making with data-driven insights Monitor processes at Caraway, offering recommendations on how to scale & manage content requests in a fast-paced environment to achieve content production & brand marketing goals Manage the Caraway content database, regularly upload & organize all creative, serve as a resource to the larger team to identify pre-existing content Set, and consistently, improve standards, systems, and best practices for content creation, distribution, maintenance, content retrieval, and content repurposing Ad hoc projects as needed Knowledge, skill, and abilities: 3-5+ years of relevant experience facilitating the content production for Caraway’s shopping channels, including site, print, retail, and beyond.

Startup and/or DTC experience a plus Experience working with a variety of freelance creatives, including photographers, videographers, stylists, photo editors, and agents on pre & post production needs Demonstrated track record of brand development, working cross-functionally with marketing, growth, and creative teams Proven experience managing a six-figure content budget and forecasting A varied mix of experience in relevant roles, including content marketing (paid & organic), video & photography production, and copywriting Organized with a strong ability to multitask, work independently, and delegate effectively Photo & video production experience on set with a team of at least 8 Exceptional written and verbal communication skills–ability to clearly communicate needs from an internal creative brief to a pre-production call with external talent, and onsite direction Proven track record, roster, and relationship with trusted creatives & creators in a variety of mediums Thrive in an entrepreneurial environment, always seeking out efficiencies and process improvements to consistently produce fresh creative Have a passion for all things home, design, and leading a non-toxic lifestyle Caraway Life: Caraway is an exciting DTC retail startup company that is bringing kitchenware and home goods into the modern era, leading from a non-toxic and sustainable foundation.

Team: You will be joining a passionate and collaborative partially-remote team that prides itself on high-quality work, supporting one another, sharing our successes, and building a brand we truly love, together.

Culture: At Caraway, we value continuous learning and career growth. We strive to continually optimize our processes, ensuring that we’re thoughtful in everything we do, both internally and externally. We listen to our employees, celebrate our wins, and constantly look for ways to be better for our team, and the world. Workplace: Being a fully-remote company, we have no headquarters and are truly distributed across the country. The role will meet three to five times a month in New York City to support onsite for content shoots.

Our leadership team sits on both the East and West Coast and we have folks in a variety of states. We offer a monthly stipend towards co-working space should folks need to switch up their working environment every now and then. Benefits: We value you and your family. With this in mind, full-time eligible employees are provided: Health, dental, and vision offerings for you and your dependents Competitive salary + equity options Unlimited PTO 11+ paid holidays 3 months Parental leave Fully Remote Company Company-sponsored monthly wellness stipend Company-sponsored monthly coworking stipend Pre-tax Commuter and FSA/Dependent Care FSA, and HSA options 401(k) plan High quality home and kitchen product + swag, F&F discounts Caraway is an Equal Opportunity & Affirmative Action Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, interaction, interactionual orientation, gender identity, national origin, disability, or veteran status Powered by Jazz HR